WhatsApp is #1 in Top 10 Business Messaging platforms
WhatsApp Messenger is a cross-platform mobile messaging app which allows you to exchange messages without having to pay for SMS. WhatsApp Messenger is available for iPhone, BlackBerry, Android, Windows Phone and Nokia and yes, those phones can all message each other! Because WhatsApp Messenger uses the same internet data plan that you use for email and web browsing, there is no cost to message and stay in touch with your friends.
Positions in ratings
#1 in Top 10 Business Messaging platforms
#2 in Top 13 Video Calling apps
The best alternatives to WhatsApp are: Discord, Telegram, Google Chat, Facebook Messenger, Signal, Viber, WeChat, iMessage
Latest news about WhatsApp
2022. WhatsApp's new Communities tool sounds a lot like Slack
WhatsApp has added a new feature - Communities. A "Community" will be composed of people who are all part of the same organization or group — WhatsApp gives the example of a school or apartment building — and sub-groups for people to discuss specific topics. There will also be a mechanism for admins to send announcements to all the members. Communities sounds a lot like Slack, the messaging platform that's extremely popular in the digital workplace. WhatsApp is also rolling out some general changes to Groups that also have a Slack-ish ring to them. Most notably, that includes emoji reactions. Praise be! But there's also increased size for audio calls (they'll be able to accommodate 32 users), increased file sharing size to 2 GB, and the ability for admins to delete messages.
2021. WhatsApp brings its Business API to the cloud to speed adoption
WhatsApp is launching new, cloud-based version of its WhatsApp Business API, hosted on parent company Facebook’s infrastructure. With the shift to the cloud, the setup time for integrating with the API will drop from weeks to only minutes, the company claims, so businesses can more quickly transition to WhatsApp’s API platform to communicate with their customers who have opted in to receive their messages. The company has been steadily building out its Business API over the past couple of years to become one of the key ways the otherwise free messaging app will generate revenue from its service. Businesses today pay WhatsApp on a per-message basis, with rates that vary based on the number of messages sent and region. Currently, tens of thousands of larger businesses have adopted the existing (non-cloud based) API, including brands like Vodafone, Coppel, Sears Mexico, BMW, KLM Royal Dutch Airlines, Iberia Airlines, Itau Brazil, iFood and Bank Mandiri, among others.
2021. WhatsApp adds voice and video calling to desktop app
WhatsApp is rolling out support for voice and video calling to its desktop app for Mac and Windows. For now it will only support one-to-one calls, but that it will be expanding this feature to include group voice and video calls “in the future.” Video calls work “seamlessly” for both portrait and landscape orientation, and the desktop client is “set to be always on top so you never lose your video chats in a browser tab or stack of open windows,” the firm said, which began testing the feature with a small group of users on desktop late last year.
2020. WhatsApp finally launches payments
WhatsApp has announced that users in Brazil would be the first to be able to send and receive money by way of its messaging app, using Facebook Pay, the payments service WhatsApp owner Facebook launched last year. The payments service — which currently is free for consumers to use (that is, no commission fee taken) but businesses pay a 3.99% processing fee to receive payments — will work by way of a six-digit PIN or fingerprint to complete transactions. You use it by linking up your WhatsApp account to your Visa or Mastercard credit or debit card, with initial local partners including Banco do Brasil, Nubank and Sicredi. Cielo, a payments processor, is also working with WhatsApp to complete transactions. “We have built an open model to welcome more partners in the future,” it noted.
2019. WhatsApp adds business catalogs
WhatsApp is expanding its business app with a new “catalogs” feature that will allow the businesses to showcase and share their products and services to potential customers, who can browse photos, view prices and read product descriptions to help inform their purchase decisions. These catalogs effectively serve as a mobile storefront on WhatsApp and one that can be operated without the need for a web page at all. Instead, the business owner simply visits the new Catalog option in their app’s settings and uploads photos of whatever it is they’re selling and fill out the details, which can optionally include a product or service code.
2019. WhatsApp Business app added customer service features to its desktop and web apps
A year ago, WhatsApp officially introduced its standalone app aimed at small business customers. And now it’s making the app easier to use on the desktop and the web by porting over several of the most popular features that were previously available only on mobile. These include tools to organize and filter chats, as well as to quickly reply to customer inquiries. Quick Replies feature lets businesses respond to common questions from customers with pre-written replies. It joins several other customer service features, like automated greeting messages that are triggered when the customer pings the business account, or away messages that can be scheduled for those times when you’re not able to immediately answer new inquiries.
2018. WhatsApp launched encrypted group video calls
WhatsApp has supported video calling since 2016, but calls were, until now, limited to two participants. With the latest change, the app is upping its support to four total participants. That's a fairly modest increase, particularly compared to other services. Facebook Messenger supports group video calls of up to 50, while Skype supports 25 participants. But the feature is likely more challenging for WhatsApp than some of its competitors. Its video calls, like other messages sent within the app, are end-to-end encrypted by default, for one thing. The company also needs to ensure new features are optimized for people with slower connections and older devices.
2018. WhatsApp adds Telegram-like channels
WhatsApp added an option to have only admins to send messages in group chats. This could be useful for people and companies that use WhatsApp as a way to send mass updates, and to cut down on noise and clutter. In fact it's an alternative for Telegram's channels, where only administrators can broadcast messages. This format is suitable for corporate micro-blogs to deliver company news, discount-offers or announcements to large number of customers.
2018. WhatsApp updates group chats to fight Telegram
WhatsApp launched a slew of new features for Groups on iOS and Android that let admins set a description for their community and decide who can change the Groups settings. Meanwhile, users will be able to get a Group catch up that shows messages they were mentioned in, and search for people in the group. Group improvements will help WhatsApp better compete with Telegram, which has recently emerged as an insanely popular platform for chat groups, especially around cryptocurrency. Telegram has plenty of admin controls of its own, but the two apps will be competing over who can make it easiest to digest these fast-moving chat forums.
2018. WhatsApp launches its app for business
WhatsApp today officially launched its new WhatsApp Business app in select markets, including Indonesia, Italy, Mexico, the U.K. and the U.S., ahead of its planned worldwide rollout. Aimed at smaller businesses, the free app – Android-only for now – helps companies better connect with their customers and establish an official presence on WhatsApp’s service. Essentially, it’s the WhatsApp version of a Facebook Page. With the new app arriving today, small companies can set up their WhatsApp Business profiles by filling out information like a business description, email, address and website.
2017. WhatsApp launched business-accounts
Messager WhatsApp (that belongs to Facebook) is experimenting with giving businesses verified accounts on its platform. Business accounts will be displayed with a green tick badge next to them (like in alternative messenger Viber) — which denotes that WhatsApp has “confirmed” their phone number belongs to a business account. WhatsApp will also offer a free app WhatsApp Business to small-to-medium sized businesses, though it hasn’t outlined the specific functionality of the app. The enterprise solution will allow global companies “to provide customers with useful notifications like flight times, delivery confirmations, and other updates”. For now you can register business account only if invited by WhatsApp.
2017. WhatsApp enabled two-factor authentication for everyone
WhatsApp is making two-factor verification possible for all of its one billion plus users. By using a passcode to verify your phone number it decreases the likelihood a WhatsApp account can be accessed by a third party. WhatsApp, which has been heavily criticised for sharing user information with the Facebook family of companies, says providing it with your email address will allow for two-step verification to be turned off if the passcode is forgotten. WhatsApp says two-step verification is an optional feature. To turn it on, make sure you have the latest version of the app, and go to Settings. From settings, visit account, then two-step verification and press enable.
2016. WhatsApp launches video calls
Facebook-owned chat service WhatsApp is launching video calling for its over 1 billion users worldwide on iOS, Android and Windows Phone. To use the new feature, WhatsApp users can hit the call button in the top right corner of a conversation, which will bring up an overlaid interstitial asking if you want to voice or video call the friend or family member you’re chatting with. To kick off the video call, you simply select the “video call” option from this screen. With video calling, WhatsApp is belatedly catching up with a number of rivals, including Facebook’s own Messenger app, for example, as well as Skype, Apple’s FaceTime, Viber, LINE and Google’s recently launched Duo, to name a few.
2016. WhatsApp launched desktop version for Mac and Windows
WhatsApp has launched desktop clients for Mac and Windows. People who have already been using WhatsApp on their web browsers will find that software isn’t significantly different. The desktop app is an extension of your phone app, with all messages synced between devices. Giving power users who rely on WhatsApp for work communications, desktop options helps it competes against other messaging services, like iMessenger, WeChat, and Skype. WhatsApp is currently testing out B2C accounts, which would give it a new revenue source after dropping its 99 cent annual subscription fee.
2016. WhatsApp now supports full end-to-end encryption
Facebook owned messenger WhatsApp has now fully implemented strong end-to-end encryption on its platform and across all mobile platforms for which it offers apps. End-to-end encryption means the content of communications are not stored in plaintext on WhatsApp’s servers. Nor is the company able to decrypt users’ messages to access them since it does not hold the encryption keys. So WhatsApp will be unable to be compelled to hand over messaging data — even if served with a warrant by authorities demanding access. WhatsApp partnered with Open Whisper Systems and has integrated its widely respected end-to-end encryption Signal Protocol. Although the completion of default end-to-end encryption is a hugely important security milestone for the WhatsApp platform, it does not mean that from here on in every communication sent via the app is end-to-end encrypted, because that’s reliant on all users being upgraded to the latest version of the software.
2016. WhatsApp will go free and add features for business
Whatsapp has announced it will drop its subscription fee, making the service free for everyone. And it won't start showing third-party ads to users. Instead, it will add features to better connect users with business and organizations. That could mean communicating with your bank about whether a recent transaction was fraudulent, or with an airline about a delayed flight. Whatsapp wants to charge organizations and business for establishing channels with their users through the service Whatsapp, which has been acquired by Facebook for $16 billion in Feb. 2014, currently has "nearly" 1 billion users, according to the post. Facebook CEO and co-founder Mark Zuckerberg said on several occasions he expects the service to hit that milestone, at which point it would become ripe for monetization.
2015. WhatsApp web client adds iOS support
WhatsApp has added iOS to the platforms supported by its web app. This means that iPhone users can now sync their accounts and chats to WhatsApp Web. When WhatsApp Web launched in January, it supported Android, Windows Phone and BlackBerry but did not include iOS “due to Apple platform limitations,” said the messaging service, which was acquired by Facebook in 2012 for $19 billion. WhatsApp claimed it hit 800 million monthly active users in April, but it lags behind competitors like WeChat and KakaoTalk in core Asian markets such as China and South Korea. Another rival is Line, which is currently the top messaging service in Japan, Taiwan, and Thailand.
2015. WhatsApp launches web browser version
The popular international mobile messaging app WhatsApp has unveiled a web browser-based version of its service. For now the web application is only compatible with WhatsApp user accounts from Android, Windows and weirdly enough, Blackberry. For now iPhone owners won’t have access to WhatsApp’s desktop client. Furthermore, WhatsApp’s desktop web browser version only works on Google Chrome. Fortunately for the company, the app’s audience is largely international, and Android dominates the international market by far.