Data Visualization software

Updated: June 11, 2019

2019. Salesforce acquires data visualization company Tableau for $15.7B



Salesforce is buying Tableau for $15.7 billion in an all-stock deal. This is a huge deal for Salesforce as it continues to diversify beyond CRM software and into deeper layers of analytics. The company reportedly worked hard to — but ultimately missed out on — buying LinkedIn (which Microsoft picked up instead), and while there isn’t a whole lot in common between LinkedIn and Tableau, this deal will also help Salesforce extend its engagement (and data intelligence) for the customers that Salesforce already has — something that LinkedIn would have also helped it to do. This also looks like a move designed to help bulk up against Google’s move to buy Looker, announced last week.


2016. Microsoft to merge CRM and ERP into integrated cloud platform Dynamics 365


Microsoft announced its intention to combine the Dynamics CRM and ERP products into an integrated platform Dynamics 365 on top of which it is hoping third parties will build applications. It will also have deep connections with the cloud office suite, as well as to Cortana voice intelligence and PowerBI data visualization. In order to break down this rather elaborate system into more manageable chunks, the company is offering discrete applications on top of the platform including specific apps for finance, field service, sales, operations, marketing, project service automation and customer service. In addition, the company announced it’s launching the obligatory app store it’s calling Microsoft AppSource where developers can build and distribute their own apps, giving them a complete solution. The store will open with over 200 apps developed by early adopters.


2015. Marketing software Pardot improves collaboration and productivity



B2B marketing automation software Pardot (owned by Salesforce) rolled out several nice productivity and collaboration improvements: Chrome extension, that can track emails, faster data synchronization, data visualization and new customization features for reporting. The Chrome extension for Gmail - is a marketing automation plug-in that lets sales reps send trackable emails directly from Gmail. It is not just about making life easier for sales reps so they can sell more and better; it's also a new B2B tool, almost a stealth one as it is disguised as an innocent email plug-in, for sales. It's a similar story with the other enhancements. The data synch with Salesforce is now the fastest out of any marketing automation tool, checking for changes every two minutes. It's convenient for the reps, and surfacing prospect insights so sales reps can respond before the competition is crucial.


2015. MapR adds Apache Drill to its Hadoop distribution



MapR announced that its Hadoop distribution now ships with Apache Drill - an open source, low latency SQL query engine for Hadoop and NoSQL. Its promise is that it makes it easier for end users to interact with data from both legacy transactional systems and new data sources, such as Internet of Things (IoT) sensors, web click-streams and other semi-structured data, along with support for popular business intelligence (BI) and data visualization tools. Apache Drill 1.0, which is now included in MapR’s distro, is free for the taking. So should a competitor, like Hortonworks, who has at least one contributor on the project, find it extremely valuable, they can engineer it into their distro as well.


2015. Microsoft acquired mobile business intelligence service Datazen



Microsoft has acquired Datazen, a mobile business intelligence and data visualization service. Datazen allows businesses to create mobile dashboards from data in Microsoft Excel, but also from other cloud and enterprise database sources. To run Datazen, enterprises need to run Windows Server, IIS and .NET behind their firewalls, as well as Datazen’s server software. The company offers apps for Windows, Windows Phone, iOS, Android and the web. According to today’s announcement, all of its products will remain available for the time being and the team will continue to work on Datazen’s server and client products. Starting today, Microsoft SQL Server Enterprise Edition customers can already download Datazen’s server software at no cost.