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Intercom vs MessageBird
May 27, 2023 | Author: Adam Levine
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Customer messaging platform which allows businesses to communicate with prospective and existing customers within their app, on their website, through social media, or via email.
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The leading omnichannel communications platform, built for global scale, that power communication between businesses and their customers — across any channel, always with the right context, and on every corner of the planet.
Intercom and MessageBird are both communication platforms that offer different sets of features and target different use cases. Intercom focuses on customer messaging and engagement, providing businesses with tools to communicate with their customers across various channels, including in-app chat, email, and social media. Intercom's platform enables businesses to manage customer conversations, send targeted messages, and gather valuable customer insights through analytics. It aims to enhance customer support, sales, and marketing efforts by fostering personalized and timely interactions.
On the other hand, MessageBird is a communication platform that specializes in omnichannel messaging and customer engagement. It offers a wide range of communication channels, including SMS, voice, WhatsApp, and more, enabling businesses to reach their customers through their preferred channels. MessageBird focuses on providing scalable and reliable communication solutions, offering features such as two-way messaging, notifications, and chatbot integrations. It caters to businesses that require robust and flexible communication capabilities to engage with their customers effectively.
See also: Top 10 Business Messaging platforms
On the other hand, MessageBird is a communication platform that specializes in omnichannel messaging and customer engagement. It offers a wide range of communication channels, including SMS, voice, WhatsApp, and more, enabling businesses to reach their customers through their preferred channels. MessageBird focuses on providing scalable and reliable communication solutions, offering features such as two-way messaging, notifications, and chatbot integrations. It caters to businesses that require robust and flexible communication capabilities to engage with their customers effectively.
See also: Top 10 Business Messaging platforms
Intercom vs MessageBird in our news:
2024. MessageBird rebrands as Bird, and slashes prices by 90% on SMS to take on Twilio
MessageBird, the cloud communications platform catering to enterprises, has undergone a significant transformation by acquiring the domain Bird.com and rebranding as Bird. In a strategic move to compete with industry rivals like Twilio, the company is introducing a series of new products and implementing substantial price reductions. The Bird CRM, designed for marketing, sales, and payments across email, SMS, and WhatsApp, will now feature discounts ranging from 40-90%, with SMS charges slashed by a remarkable 90%. This shift is noteworthy, particularly considering that a $100,000 expenditure on SMS or email with competitors like Twilio, Klaviyo, or Attentive could equate to a $10,000 investment. The company emphasizes the need to move beyond the realm of API providers atop channels, asserting that channel capabilities matter more than the channels themselves. By essentially giving away channel costs, Bird aims to differentiate itself from other providers and reshape the dynamics of the market.
2021. MessageBird acquires SparkPost for $600M
MessageBird, a communication platform based in the Netherlands, made two significant announcements today. Firstly, the company secured an extension of $800 million for its existing $200 million Series C funding round. Subsequently, MessageBird utilized $600 million from the extension to acquire SparkPost, an email marketing platform. While MessageBird already had an email component, the opportunity to acquire the world's largest email provider was too compelling to ignore. With the addition of SparkPost to its portfolio, MessageBird gains a stronger foothold in the U.S. market, expanding its presence beyond Europe and Asia.
2021. MessageBird acquires 24sessions to bring video to its omnichannel platform
MessageBird, a cloud communications platform that offers omnichannel solutions, has recently acquired 24sessions, a customer engagement platform focused on video communication. With the addition of 24sessions' video platform, MessageBird expands its range of communication channels, specifically emphasizing the significance of video in replicating in-person interactions digitally. MessageBird positions itself as an "Omnichannel Platform-as-a-Service" (OPaaS), aiming to provide enterprises, as well as medium and smaller-sized companies, with seamless communication capabilities across various channels. The goal is to empower businesses to engage with their customers through their preferred channels easily.
2020. MessageBird acquires real-time notifications and in-app messaging platform Pusher
MessageBird, the omnichannel cloud communications platform, has recently acquired Pusher, a real-time web technologies company, in a deal worth $35 million. MessageBird plans to maintain Pusher as an independent entity to serve its existing customer base. The acquisition of Pusher fills a crucial gap in MessageBird's communication platform, which primarily focuses on SMS and messaging-first channels like Facebook Messenger, WhatsApp, Line, and WeChat. Pusher's expertise in in-app notifications, along with its developer-friendly API and SDKs centered around "push" technology, will enhance MessageBird's capabilities. Notable features that Pusher brings to the table include in-app messaging, push notifications, and location tracking.
2020. Omnichannel communication platform MessageBird raises $200M
MessageBird, the cloud communications company headquartered in Amsterdam, has successfully secured $200 million in Series C funding. While initially perceived as a European or "rest of the world" rival to Twilio, a U.S.-based cloud communications platform, MessageBird has since repositioned itself as an "Omnichannel Platform-as-a-Service" (OPaaS). The primary goal is to enable enterprises, as well as medium and smaller-sized companies, to effortlessly engage with customers through their preferred communication channels. The platform offers support for various channels right from the start, including WhatsApp, Messenger, WeChat, Twitter, Line, Telegram, SMS, email, and voice. This flexibility empowers customers to initiate their interactions online and seamlessly transition to a more convenient channel, such as their preferred mobile messaging app, ensuring uninterrupted communication.
