Google Analytics vs New Relic

Last updated: May 18, 2022

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Google Analytics
Google Analytics lets you measure your advertising ROI as well as track your Flash, video, and social networking sites and applications. Google Analytics shows you the full customer picture across ads and videos, websites and social tools, tablets and smartphones. That makes it easier to serve your current customers and win new ones.
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New Relic
New Relic gets you immediate code-level visibility to build faster software, create better products, and delight your customers. New Relic gets you immediate code-level visibility to build faster software, create better products, and delight your customers.
Google Analytics vs New Relic in our news:

2022. New Relic enters the security market with its new vulnerability management service



New Relic, which has long been known for its observability platform, is entering the security market today with the launch of a new vulnerability management service. Aptly named New Relic Vulnerability Management, the service aggregates data from both its own native vulnerability detection system and third-party tools, giving security, DevOps, SecOps and SRE teams a single service for monitoring their software stack for vulnerabilities. The company argues that one if its major differentiators is that this new tool can integrate with third-party security tools. This in turn should help teams prioritize which security risks to focus on (because there are always more than any team can handle), with the new service also helping them to identify which actions to take to remediate those risks).


2022. New Relic launches its new infrastructure monitoring experience



In 2020, New Relic launched its New Relic One platform, its attempt to bring together the many point solutions the company had built over the course of the years under a single umbrella. Last year, New Relic built on top of this — and its NRDB data storage system — with improved network monitoring, an ML model performance monitoring and error tracking tool and more. Today, the company is putting one of the last pieces of this project in place with the general availability of its new infrastructure monitoring experience. Designed to help DevOps, SRE and ITOps teams monitor their infrastructure and quickly resolve issues across public, private and hybrid cloud environments, this new solution is now available to New Relic users.


2020. New Relic acquires Kubernetes observability platform Pixie Labs



New Relic, the publicly traded monitoring and observability platform company has acquired Kubernetes observability platform Pixie Labs. The Pixie Labs brand and product will remain in place and allow New Relic to extend its platform to the edge. From the outset, the Pixie Labs team designed the service to focus on providing observability for cloud-native workloads running on Kubernetes clusters. And while most similar tools focus on operators and IT teams, Pixie set out to build a tool that developers would want to use. Using eBPF, a relatively new way to extend the Linux kernel, the Pixie platform can collect data right at the source and without the need for an agent.


2020. Google Analytics 4 allows to combine website and mobile app statistics



Google has unveiled a major update to its website analytics platform Google Analytics 4. The main new feature is the new resource type App + Web. With it, you can combine site and mobile application data, create unified reports for further analysis. In addition, the service has significantly redesigned the functionality of analytics tools, improved visualization of user behavior and switched to a new model "Event + Parameter". For online stores, the service allows now to create groups of users based on the likelihood that they will place an order or leave the resource within the next seven days. For now, you can stay on the old version of Universal Analytics (UA), and create new resources with two analytics at the same time (UA + GA4), since working exclusively with the new tool is not always convenient.


2020. New Relic is changing its pricing model to encourage broader monitoring



In the monitoring world, typically when you spin up a new instance, you pay a fee to monitor it. If you are particularly active in any given month, that can result in a hefty bill at the end of the month. That leads to limiting what you choose to monitor, to control costs. New Relic wants to change that and is moving to a model where customers pay by the user instead, with a smaller, less costly data component. The company is also simplifying its product set with the goal of encouraging customers to instrument everything instead of deciding what to monitor and what to leave out to control cost.


2016. Google Analytics adds automated insights



Google Analytics makes it easier for users to find the important trends in their data on iOS and Android, where, in the Assistant screen, you should now see automatically generated insights. For example, if your website or app had a sudden jump in new users, Google Analytics will highlight that, and tell you where those new users came from. Or if you’re an e-commerce company, it can tell you which products had the biggest rise in sales. This is information that Google Analytics was already tracking, but now it’s being surfaced in an quick-to-read card format. So businesses don’t click around to different pages to find the information, and they’re less likely to overlook important changes in the data.


2016. New Google Analytics app improves user experience


The latest version of Google Analytics app (3.0) includes a few features heavily influenced by chat platforms. Google has simplified the navigation in the app. The cleaner interface makes reports easier to view, and metrics and dimensions appear within scorecards. I found the scorecards reminiscent of the widgets in the Google Analytics dashboards.  The scorecards list a few top dimensions in a given report. Creating a familiar brief view of metrics and dimensions takes advantage of familiar tablet and smartphone user behaviors. Users can swipe to maneuver to their intended dimensions, and the shorter listing permits easier discovery of reports to bookmark.


2015. Google Analytics adds Calculated Metrics



Google introduced a new feature to Google Analytics called Calculated Metrics. It allow users to insert custom metrics derived from existing Google Analytics metrics. This saves users a step, allowing them to perform calculations without having to exit the report. Think of it as a quick means to add a compound metric that comes up frequently in business intelligence discussions. For example, an e-commerce retailer could insert a currency conversion metric by using the Revenue metric from Google Analytics reports and multiplying it by the current conversion rate. Calculated metrics can be found in the admin panel, under the view column.


2014. Mobile analytics startup New Relic is now a billion-dollar company



New Relic, that provides app-monitoring on a SaaS-basis, ended first day of trading as a billion-dollar company. The share price ended up being 47 percent higher than the $23.00 share price it set on Thursday, and makes the company worth roughly $1.5 billion. New Relic offers SaaS Software Analytics Platform that offers Application Performance Management and Real User Monitoring for Cloud and Data Center deployed web applications implemented in Ruby, Java, .NET, Python, PHP, Node.js. New Relic also offers mobile monitoring solutions for iOS and Android applications. The company is aiming full-steam ahead for the new year and compared his company to a football player that just made the big leagues.


2014. Application-monitoring platform provider New Relic files for an IPO



Application-monitoring startup New Relic has filed for an initial public offering. In the filing, the company reported revenue of $63.2 million for 2014, which was up from last year’s $29.7 million. New Relic was founded in 2007 and unveiled its first product in 2008. In early October, New Relic bought out Barcelona-based startup Ducksboard, whose technology allows New Relic to hook into various cloud services, aggregate the data and generate a dashboard. New Relic also rolled out it long-awaited Insights real-time analytics service in July that can allegedly generate more information on top of all of the data the New Relic platform collects. The startup is not alone in the application analytics space. It competes with startups like AppDynamics, ThousandEyes and AppNeta.