Chartbeat vs Clicky

May 25, 2023 | Author: Sandeep Sharma
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Chartbeat
Chartbeat provides real-time analytics for publishers and media content creators. Get live real-time data about your website performance. Whether it's incorporating loyalty insights into your morning meetings or relying on one-glance homepage stats, fire up your strategy with data designed specifically for media sites.
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Clicky
Clicky Web Analytics enables bloggers and small websites to get insights and live information about their online visitors. Clicky lets you see every visitor and every action they take on your web site, with the option to attach custom data to visitors, such as usernames or email addresses. Analyze each visitor individually and see their full history.
Chartbeat and Clicky are both web analytics tools that offer insights into website performance and user behavior, but they differ in their approach, features, and focus areas. Chartbeat focuses on real-time analytics, providing live data on website visitors, engagement metrics, and content performance. It offers features such as real-time dashboards, engagement metrics, audience segmentation, and content optimization tools. Chartbeat is popular among media organizations and publishers who require immediate feedback on content performance. On the other hand, Clicky offers a comprehensive set of analytics features, including real-time data, heatmaps, visitor segmentation, goal tracking, and on-site analytics. Clicky's user-friendly interface and customizable dashboards make it suitable for users who want a straightforward and customizable analytics experience.

See also: Top 10 Web Analytics software
Chartbeat vs Clicky in our news:

2014. Chartbeat wants web analytics standards to be open



The real-time web analytics service, Chartbeat, has taken a transparent approach by publicly sharing all the metrics, standards, and measurement methods it employs internally. This includes providing a comprehensive breakdown of the weaknesses and limitations associated with these practices. Tony Haile, the CEO of Chartbeat, believes that the web measurement and analytics industry still heavily relies on secretive tactics and deceptive practices. To combat this, he has chosen to disclose his company's entire measurement process and methods, with the hope that others will follow suit. Traditionally, measurement and analytics companies, as well as the media and publishing companies that constitute their primary clientele, have kept their methodologies private to a large extent. By taking a different approach, Chartbeat aims to promote transparency and encourage a more open sharing of practices within the industry.

Author: Sandeep Sharma
Sandeep is a marketing expert with a wealth of knowledge in various domains: customer relationship management, social media management, advertising, search engine optimization, website building, Sandeep has established himself as a multifaceted professional. He honed his skills while working at Salesforce and Hubspot, where he gained invaluable insights into the industry. Now, as the proud owner of a small advertising consulting agency, Sandeep continues to provide innovative and effective strategies to businesses, helping them thrive in the competitive landscape of digital marketing. You can contact Sandeep via email sandeep@liventerprise.com