Capsule CRM vs Zendesk Sell

June 04, 2023 | Author: Sandeep Sharma
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Capsule CRM
The easy online CRM for doing business. Use Capsule to keep track of the people and companies you do business with, communications with them, opportunities in the pipeline, and what needs to be done when.
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Zendesk Sell
With amazing sales productivity tools for sales reps, the #1 web and mobile apps in the market and breakthrough visual reporting for sales leaders, Base is the complete and ultimate solution for any team that sells.
Capsule CRM and Zendesk Sell (formerly Base CRM) are both popular customer relationship management (CRM) solutions, but they differ in terms of their focus and feature sets.

Capsule CRM is known for its simplicity and ease of use. It offers core CRM functionalities, such as contact management, pipeline tracking, task management, and basic reporting. Capsule CRM is particularly well-suited for small businesses or teams looking for a straightforward CRM solution that is easy to set up and navigate.

Zendesk Sell, on the other hand, provides a more robust set of features designed to streamline sales processes. In addition to contact and lead management, it offers advanced sales automation, email integration, pipeline forecasting, and reporting capabilities. Zendesk Sell is suitable for businesses that require a more comprehensive CRM solution to manage their sales operations effectively.

See also: Top 10 Online CRM software
Capsule CRM vs Zendesk Sell in our news:

2020. Zendesk launches app marketplace for its CRM



In 2018, Zendesk acquired Base CRM and subsequently rebranded it as Zendesk Sell. Now, the company is introducing Zendesk Marketplace for Sell, an app store specifically designed for this CRM product. The marketplace serves as a platform where organizations can share components that enhance the capabilities of the core Sell product. Notably, prominent companies like MailChimp, HubSpot, and QuickBooks are already available on the platform. Initially, customers have the ability to develop private apps utilizing a new application development framework. This empowers them to personalize Sell according to their specific requirements, whether it involves integrating with an internal system or creating unique functionality. Moreover, independent software vendors (ISVs) can develop custom apps, a practice that has already been prevalent within the Zendesk ecosystem for some time, particularly in the realm of customer support.


2018. Zendesk acquired Base CRM



Zendesk, a customer service software company, has recently acquired the startup Base, which specializes in providing CRM solutions for small businesses. Although Base may not have the same level of recognition as CRM giants like Salesforce, Microsoft, or Oracle, it has developed an advanced sales force automation platform infused with its own artificial intelligence capabilities. By integrating Base's capabilities, Zendesk will now have an additional crucial component, alongside customer service and marketing, to complete its core offering of customer data management. Established in 2009, Base has amassed over 5,000 customers. It's important to note that Base was already available for sale in Zendesk's app marketplace, resulting in some overlap. However, Zendesk plans to transition existing customers to Base while ensuring ongoing support for all Base customers.


2014. Base CRM takes on Salesforce, SAP and Microsoft with new features



Base CRM is poised to challenge industry giants such as Salesforce, Microsoft Dynamics, and SAP with its latest feature release. The new features encompass a range of capabilities, including instant real-time notifications, appointments for seamless scheduling, invitations, and tracking of meeting history across devices (phones, tablets, computers), first action reports that provide insights into deal-winning probabilities based on email and voice communication history analyzed through Base's robust big data stack, a consolidated rep performance dashboard, and a stage duration analysis report that examines the speed at which deals progress through the sales pipeline, predicting the likelihood of success based on their progression. Base currently offers three product tiers: Base Starter Edition, Base Professional Edition, and Base Enterprise Edition, with pricing starting at $15 per user per month.

Author: Sandeep Sharma
Sandeep is a marketing expert with a wealth of knowledge in various domains: customer relationship management, social media management, advertising, search engine optimization, website building, Sandeep has established himself as a multifaceted professional. He honed his skills while working at Salesforce and Hubspot, where he gained invaluable insights into the industry. Now, as the proud owner of a small advertising consulting agency, Sandeep continues to provide innovative and effective strategies to businesses, helping them thrive in the competitive landscape of digital marketing. You can contact Sandeep via email sandeep@liventerprise.com