BigDoor vs Playbasis
Last updated: June 26, 2015
In a world where customers are bombarded with options, brands are expected to provide engaging experiences and reward customers for their loyalty. Brands that ignore this shift in expectation won’t survive. However, brands who invest in customer loyalty will build a fan base willing to advocate on their behalf, and ultimately win. BigDoor’s products are here to help your brand build lasting customer loyalty.
If engagement is the currency of the digital economy, then it’s more important than ever that businesses understand how interactions drive transactions - how retention drives revenue. Whether you are looking for higher return on your digital investments, or are bringing new and innovative products to market, the Playbasis Platform can provide the foundation for your engagement strategy.
BigDoor vs Playbasis in our news:
2015. Enterprise Gamification platform Playbasis gets $1.8M
Playbasis, the company offering gamification solution for business and enterprises, has closed a $1.85 million Series A round. Playbasis started out with a full focus on gamification — which is best epitomized by Waze, Foursquare and other consumer apps that use leaderboards, badges and competitions to drive engagement — in the enterprise space. However, customer feedback and the nascent nature of the space, saw it expand its reach into other areas. The other focus is a series of APIs and modules developed to give app developers, game publishers and anyone creating apps the opportunity to incentivize users via rewards, and more. In the case of enterprises Playbasis is developing dedicated software and services to help motivate and engage staff and end customers with the help of new technology like virtual reality.