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If engagement is the currency of the digital economy, then it’s more important than ever that businesses understand how interactions drive transactions - how retention drives revenue. Whether you are looking for higher return on your digital investments, or are bringing new and innovative products to market, the Playbasis Platform can provide the foundation for your engagement strategy.
Latest news about Playbasis
2015. Enterprise Gamification platform Playbasis gets $1.8M
Playbasis, the company providing gamification solutions for businesses and enterprises, has successfully concluded a Series A funding round, raising $1.85 million. Initially, Playbasis concentrated on implementing gamification strategies in the enterprise sector, drawing inspiration from popular consumer apps like Waze and Foursquare that utilize leaderboards, badges, and competitions to enhance user engagement. However, based on customer feedback and the evolving nature of the industry, Playbasis decided to broaden its scope and delve into other domains. One of their key focuses is the development of APIs and modules designed to empower app developers, game publishers, and creators with the ability to incentivize users through rewards and more. Additionally, Playbasis is actively working on dedicated software and services tailored for enterprises, employing cutting-edge technologies such as virtual reality to motivate and engage both staff and end customers.
