Phone sales software

Updated: August 01, 2023

Phone sales software is a specialized digital tool designed to optimize and streamline the sales process for businesses that rely on phone calls for lead generation, customer outreach, and sales conversions. This software typically includes features such as automatic dialing, call recording, call tracking, and integration with customer relationship management (CRM) systems. Phone sales software enables sales teams to efficiently manage and prioritize leads, automate follow-ups, and track call performance metrics. With features like call scripting and call analytics, phone sales software helps sales representatives deliver consistent and effective sales pitches while gaining insights into customer interactions for continuous improvement. Moreover, some phone sales software may include voice analytics capabilities to detect customer sentiment and provide real-time coaching to sales representatives during calls. By leveraging phone sales software, businesses can boost sales productivity, improve customer engagement, and enhance overall sales performance, ultimately driving revenue growth and business success.

See also: Top 10 Online CRM software

2018. Vonage acquired cloud-based contact center startup NewVoiceMedia

Vonage, a cloud-based unified communications provider, has completed the acquisition of NewVoiceMedia, a UK startup specializing in cloud-based contact center solutions, for a cash sum of $350 million. This strategic move by Vonage aims to expand its service offerings and increase profit margins across a broader range of value-added IP services. Currently, Vonage provides office phone systems, marketing automation, an existing call center solution, as well as MPLS and other IP services. With the integration of NewVoiceMedia's platform, Vonage will have enhanced capabilities to establish deeper connections with software providers such as Salesforce. This integration is vital to Vonage's approach in selling its services to potential customers. NewVoiceMedia is recognized by Vonage as the largest privately-owned, pure-play, cloud contact center company globally. It boasts approximately 700 customers, primarily consisting of mid- to large-sized enterprises, including prominent names like Adobe, Siemens, Time Inc., FundingCircle, and Rapid7.

2018. Salesforce simplifies phone sales

Salesforce has recently introduced updates to its core Sales Cloud, focusing on automation and integration. One of the key enhancements is the simplification of inside phone sales, where the sales team is provided with a prioritized list of calls based on conversion likelihood. Moreover, the team is guided through a sales process that aligns with management-defined best practices. High Velocity Sales leverages Salesforce Einstein's underlying intelligence to optimize the sales process, increasing the chances of converting prospects. This includes determining contact frequency and tailoring content. For phone calls, this might involve providing call scripts with suggested dialogue for engaging prospects. For emails, it may offer relevant information aimed at moving the prospect closer to a sale, along with recommendations on email frequency. As the sales team progresses towards closing deals, Salesforce CPQ (configure, price, quote) capabilities come into play. Originally stemming from the company's acquisition of SteelBrick, this product receives an exciting update for Dreamforce this year.

2005. RightNow pins enterprise hopes on new CRM

RightNow Technologies aims to enhance its presence in the enterprise market by introducing a new version of its customer relationship management (CRM) system. The company has launched RightNow CRM 7.5, which offers significant improvements across three key areas of CRM applications: marketing, sales, and service. Additionally, RightNow has unveiled two new add-on CRM products designed to streamline telephone sales operations and provide robust business intelligence tools for customer service operations. Analysts foresee a rising demand for hosted business tools in the enterprise market, creating opportunities for RightNow and other competitors to secure more contracts with larger customers.