Online pricing software

Updated: December 28, 2019

2019. Pricefx scores €23M for its cloud-based pricing software



Pricefx, the Munich-founded startup that offers cloud-based pricing software, has raised €23 million. Pricefx provides a modular SaaS solution for price optimisation management (PO&M) and configure-price-quote (CPQ) for enterprises of any size. Pricing optimisation software typically helps companies accurately define the price of goods across a vast and constantly changing spectrum of data and variables. This can include things like customer survey data and segments, competitor data, operating costs, inventories, and historic prices and sales. CPQ software aggregates these variables, thus enabling companies to configure products or services in the most optimal way (i.e. bundling, up-sells, etc.), and price them according to costs, competition and local economic factors.