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Keap CRM vs Pipedrive
June 09, 2023 | Author: Sandeep Sharma
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Keap CRM sales and marketing tools help you get more done with less work so you can grow your business.
23
Sales pipeline software that gets you organized. Helps you focus on the right deals, so easy to use that salespeople just love it. Great for small teams. A simple and visual sales pipeline tool that teams love to use
Keap CRM and Pipedrive are both customer relationship management (CRM) platforms, but they have different strengths and approaches.
Keap CRM, formerly known as Infusionsoft, is a comprehensive CRM platform that offers features for contact management, marketing automation, sales pipeline management, and e-commerce integration. It provides tools for lead generation, email marketing, and customer communication, enabling businesses to streamline their sales and marketing processes. Keap CRM is suitable for small and medium-sized businesses that require a robust CRM solution with integrated marketing capabilities.
On the other hand, Pipedrive is a sales-focused CRM platform that emphasizes pipeline management and deal tracking. It provides a user-friendly interface, visual pipeline views, and customizable sales stages, making it easy for sales teams to manage and track their deals. Pipedrive offers features for lead and contact management, activity tracking, and sales reporting. It is particularly suitable for businesses that prioritize sales pipeline management and deal tracking.
See also: Top 10 Online CRM software
Keap CRM, formerly known as Infusionsoft, is a comprehensive CRM platform that offers features for contact management, marketing automation, sales pipeline management, and e-commerce integration. It provides tools for lead generation, email marketing, and customer communication, enabling businesses to streamline their sales and marketing processes. Keap CRM is suitable for small and medium-sized businesses that require a robust CRM solution with integrated marketing capabilities.
On the other hand, Pipedrive is a sales-focused CRM platform that emphasizes pipeline management and deal tracking. It provides a user-friendly interface, visual pipeline views, and customizable sales stages, making it easy for sales teams to manage and track their deals. Pipedrive offers features for lead and contact management, activity tracking, and sales reporting. It is particularly suitable for businesses that prioritize sales pipeline management and deal tracking.
See also: Top 10 Online CRM software
Keap CRM vs Pipedrive in our news:
2023. Pipedrive unveiled AI-powered sales assistant
Pipedrive, the user-friendly and efficient sales CRM designed for small businesses, has unveiled its new AI-driven Sales Assistant, currently in beta. This innovative tool offers sales professionals insights into a deal's likelihood of success and suggestions for optimal next steps, significantly enhancing the chances of closing deals successfully. Companies that leverage the Sales Assistant experience a threefold increase in deal closures compared to those who don't. By incorporating AI capabilities into the Sales Assistant, Pipedrive aims to empower sales teams with targeted and actionable guidance, enabling them to further elevate their performance. The integration of AI into the Sales Assistant equips small businesses with a virtual assistant that utilizes cutting-edge technology to help them prioritize tasks, focus on key deals, and identify potential challenges in their sales pipeline.
2020. Sales CRM Pipedrive becomes unicorn
The latest European company to achieve unicorn status is Pipedrive, the sales CRM tool catering to small and medium-sized businesses. The company recently secured a majority investment from Vista Equity Partners, a U.S.-based private equity firm specializing in enterprise software. This investment has elevated Pipedrive's valuation to an impressive $1.5 billion. Pipedrive has always distinguished itself as sales software prioritizing the needs of salespeople, rather than just their managers. It was developed by sales professionals, for sales professionals. However, the platform has evolved into a comprehensive CRM solution that encompasses marketing functionalities as well. Pipedrive proudly boasts a user base of 95,000 companies relying on its software.
2019. Infusionsoft rebrands as Keap
Infusionsoft has undergone a rebranding process and is now known as Keap, a name that embodies the determination and dedication small businesses exhibit every day to persevere, serve their customers, and achieve growth. Alongside the rebranding, Keap has introduced a new CRM product, also named Keap. This CRM solution specifically caters to small service providers in fields such as interior design, home repair, fitness, and business consulting. Keap serves as intelligent client management software that automates repetitive tasks related to sales and client interactions. These tasks include appointment scheduling, lead and quote follow-ups, and payment collection. By providing intelligent prompts, Keap assists users in effectively communicating with clients, progressing leads, and ultimately cultivating a higher number of satisfied clients who are likely to refer the business.
2017. Pipedrive CRM gets $17M
Pipedrive, a CRM platform specifically developed to enhance sales for SMBs, has successfully secured $17 million in Series B funding. The newly acquired capital will be allocated towards product and technological advancements, expanding the partner ecosystem, and global marketing efforts. Pipedrive boasts a customer base of over 30,000 small businesses from 140+ countries, positioning itself as a formidable competitor against well-established players in the SMB CRM space. Originally recognized for its sales software catering primarily to salespeople rather than managers, Pipedrive has evolved into a comprehensive CRM platform. It has achieved this by integrating with over 50 online software solutions and consistently adding new integrations each month. These integrations encompass a range of business tools including Google Apps, Trello, Zapier, Mailchimp, Yesware, and Pandadoc.
2015. Cloud-Based CRM Pipedrive gets $9 Million funding
Pipedrive, a SaaS CRM tool designed to assist small companies in managing and boosting sales, has successfully concluded a Series A funding round, raising $9 million. With a focus on small to medium-sized businesses, Pipedrive has gained popularity among various tech companies, including Fortumo, Postmates, FalconSocial, and Blippar. The primary objective of Pipedrive is to address the shortcomings of traditional CRM/sales software by streamlining the user experience. Conventional CRM solutions often demand excessive data entry and lack clearly defined workflows, leading to user dissatisfaction and, ultimately, missed sales opportunities. In contrast, Pipedrive offers a more intuitive approach with its visual dashboard, presenting deals in a pipeline format that spans from initial contact and contract negotiations to finalized deals. Notable competitors in the CRM market for Pipedrive include Zoho CRM, Base, Capsule, Insightly, and PipelineDeals. Furthermore, within the CRM landscape, all players compete against Salesforce at the high end and the humble spreadsheet at the lower end.
