Avira vs Norton Antivirus
Last updated: August 11, 2021
Avira Free Antivirus is an award-winning product that provides comprehensive protection against all types of threats, secures your data, protects your privacy and ensures your PC remains virus-free.
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Avira vs Norton Antivirus in our news:
2021. NortonLifeLock and Avast merge in $8.1B deal
U.S. cybersecurity firm NortonLifeLock has acquired Czech rival Avast for $8.1 billion in order to create a global consumer security powerhouse. NortonLifeLock, formed in 2019 as a spin-off from Symantec, says the deal will create an industry-leading consumer cyber safety business and dramatically expand its user numbers thanks to Avast’s 435 million-strong customer base. Avast, founded in 1988, focuses on cybersecurity software for consumers and small and medium-sized businesses and describes itself as one of the largest security companies. However, the company has not been without controversy during its near-25-year history.
2020. Norton acquires Avira for $360M
NortonLifeLock announced that it would acquire the German security firm Avira for around $360 million in an all-cash deal. NortonLifeLock came into existence as a standalone company only last year after Symantec’s enterprise security business was acquired by Broadcom for nearly $11 billion. NortonLifeLock is itself today a publicly traded company with a market cap of about $11.5 billion. Avira, meanwhile, was until April of this year a bootstrapped tech business focusing mainly on security software for consumers. Its products include — like Norton itself — anti-virus software. Avira has a customer base of millions, covering about 30 million secured devices and 1.5 million paying customers. Avira has built its business around a freemium model that Norton said it plans to keep.
2020. German security firm Avira has been acquired by Investcorp
Avira, a cybersecurity company based out of Germany that provides antivirus, identity management and other tools both to consumers and as a white-label offering from a number of big tech brands, has been snapped up by Investcorp Technology Partners, the PE division of Investcorp Bank. Investcorp’s plan is to help Avira make acquisitions in a wider security consolidation play. The plan will be to make more acquisitions to expand Avira’s footprint, both in terms of products and especially to grow its geographic footprint: today the company is active in Asia, Europe and to a lesser extent in the US, while Investcorp has a business that also extends deep into the Middle East.