Avira vs Bitdefender
Last updated: December 09, 2020
Avira Free Antivirus is an award-winning product that provides comprehensive protection against all types of threats, secures your data, protects your privacy and ensures your PC remains virus-free.
Award-winning antivirus and security software from Bitdefender. Get the best real-time security for your PC, Mac and mobile devices. Effectiveness against malware and enterprise focus.
Avira vs Bitdefender in our news:
2020. Norton acquires Avira for $360M
NortonLifeLock announced that it would acquire the German security firm Avira for around $360 million in an all-cash deal. NortonLifeLock came into existence as a standalone company only last year after Symantec’s enterprise security business was acquired by Broadcom for nearly $11 billion. NortonLifeLock is itself today a publicly traded company with a market cap of about $11.5 billion. Avira, meanwhile, was until April of this year a bootstrapped tech business focusing mainly on security software for consumers. Its products include — like Norton itself — anti-virus software. Avira has a customer base of millions, covering about 30 million secured devices and 1.5 million paying customers. Avira has built its business around a freemium model that Norton said it plans to keep.
2020. German security firm Avira has been acquired by Investcorp
Avira, a cybersecurity company based out of Germany that provides antivirus, identity management and other tools both to consumers and as a white-label offering from a number of big tech brands, has been snapped up by Investcorp Technology Partners, the PE division of Investcorp Bank. Investcorp’s plan is to help Avira make acquisitions in a wider security consolidation play. The plan will be to make more acquisitions to expand Avira’s footprint, both in terms of products and especially to grow its geographic footprint: today the company is active in Asia, Europe and to a lesser extent in the US, while Investcorp has a business that also extends deep into the Middle East.