AVG vs Norton Antivirus

Last updated: August 11, 2021

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AVG
Advanced protection for you and your privacy. We give you improvements and new features automatically. Instead of making you wait for a single big-bang release each year, we now push updates to you automatically. That’s also why we’ve dropped the year from our product names, because as long as you’re subscribed to AVG, your security is always up-to-date. And new features? You’ll automatically get those whenever available, too.
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Norton Antivirus
In order to better protect you, we have substantially enhanced our security services. We took everything you loved about Norton AntiVirus and added better protection, improved performance and superior design to create Norton Security Deluxe. It’s the best of Norton for your PCs, Macs, smartphones and tablets.
AVG vs Norton Antivirus in our news:

2021. NortonLifeLock and Avast merge in $8.1B deal



U.S. cybersecurity firm NortonLifeLock has acquired Czech rival Avast for $8.1 billion in order to create a global consumer security powerhouse. NortonLifeLock, formed in 2019 as a spin-off from Symantec, says the deal will create an industry-leading consumer cyber safety business and dramatically expand its user numbers thanks to Avast’s 435 million-strong customer base. Avast, founded in 1988, focuses on cybersecurity software for consumers and small and medium-sized businesses and describes itself as one of the largest security companies. However, the company has not been without controversy during its near-25-year history.


2020. Norton acquires Avira for $360M



NortonLifeLock announced that it would acquire the German security firm Avira for around $360 million in an all-cash deal. NortonLifeLock came into existence as a standalone company only last year after Symantec’s enterprise security business was acquired by Broadcom for nearly $11 billion. NortonLifeLock is itself today a publicly traded company with a market cap of about $11.5 billion. Avira, meanwhile, was until April of this year a bootstrapped tech business focusing mainly on security software for consumers. Its products include — like Norton itself — anti-virus software. Avira has a customer base of millions, covering about 30 million secured devices and 1.5 million paying customers. Avira has built its business around a freemium model that Norton said it plans to keep.


2016. Avast Antivirus acquired competitor AVG



Avast, one of our the most populer antivirus applications, is acquiring one of it’s biggest rivals, AVG Technologies, for $1.3 billion in cash. The deal will give Avast access to over 400 million devices that currently use Avast or AVG’s software. This includes 250 million PC and Mac users, and 160 million mobile users. The actual acquirement process will take a few months, but you can expect positive changes in threat detection efficiency already in the near future. Avast will be able to gather more threat data to improve user protection on PC, Mac, mobile, and even start branching out into Internet of things hardware. And Avast will have access to AVG’s Zen mobile technology that’s used to protect an entire family’s devices from just one primary device. The combo also means they’ll be able to improve technical support to business users.