HootSuite vs Sendible


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HootSuite
The leading social media dashboard to manage and measure your social networks. Manage multiple social networks. Schedule tweets and messages. Track brand mentions. Analyze social media traffic. HootSuite free alternatives are Tweetdeck and SocialOomph.
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Sendible
Sendible is a social media management, monitoring & analytics tool to help businesses find new customers & manage their social media presence. Sendible is a platform for engaging with customers, measuring results and monitoring your brand across multiple social media channels at once.
Comparing HootSuite vs Sendible is like comparing apples to oranges. Because your business is unique and nobody except you can decide, which is better for your company. But we can add some fun to your research and suggest some new comparison parameters.

Ok, now let's compare the UI. Looks like Sendible has more user-friendly interface than HootSuite because it's bigger. At least on our screenshots


To compare the popularity of the solutions we counted how many alternatives people search for each of them on the Internet. And it turns out that HootSuite is more popular than Sendible

Now let's look at the recent activities of our competitors:

- Hootsuite acquires Snapchat analytics tool (in 2017)
- Hootsuite acquired social media analytics provider LiftMetrix (in 2017)
- Hootsuite acquires AdEspresso, relaunches Hootsuite Ads (in 2017)
- Hootsuite integrated with Youtube and social video sites (in 2016)
- Hootsuite acquired social selling app Sales Prodigy (in 2016)
- Hootsuite now works with Instagram (in 2015)
- Hootsuite adds content suggestions in mobile app (in 2015)
- Hootsuite launches ads management tool for Facebook (in 2015)
- Hootsuite buys social telephony platform Zeetl (in 2014)
- Hootsuite acquired Brightkit and launched Hootsuite Campaigns (in 2014)

Looks like HootSuite was recently more active than Sendible (at least in our news). We also found some news, in which HootSuite and Sendible meet head to head:

2012 - HootSuite acquires social media management service Seesmic to win over Sendible


HootSuite has acquired Seesmic, one of its competitors in the social media management space. The main motivation for this acquisition is probably building its enterprise user base, which is currently about 4.5 million. Seesmic is estimated to have roughly 30,000 - 40,000 monthly visitors. With Seesmic out of the picture, HootSuite's primary competition now is Tweetdeck. These two platforms are arguably in a better position to control the space than services like Seesmic because of their close relationship to Twitter, which has been cracking down on third party apps by restricting its API. Tweetdeck is owned by Twitter and HootSuite has entered into a partnership with Twitter to sell advertising.