Top 10: SaaS integration services

Updated: August 01, 2023

SaaS integration services are specialized solutions that facilitate the seamless integration of Software as a Service (SaaS) applications with existing software systems and workflows within an organization. These services are designed to overcome the challenges of interoperability and data silos that may arise when using multiple SaaS tools. SaaS integration services enable data synchronization, real-time data exchange, and workflow automation between different SaaS applications, enhancing overall business efficiency and productivity. By connecting and consolidating data from various SaaS platforms, organizations can gain a comprehensive and unified view of their operations, leading to better decision-making and streamlined business processes. Additionally, SaaS integration services often offer pre-built connectors and APIs, making it easier and faster to integrate SaaS applications without the need for complex coding or development. Embracing SaaS integration services allows businesses to leverage the full potential of their SaaS investments, ensuring a more connected and cohesive technology ecosystem that drives innovation and agility. Some of the most popular SaaS integration services are listed below.

See also: Top 10 Cloud Integration software

2023. FlowX.ai raises $35M for its AI-based approach to application integration



FlowX.ai, a company that enables enterprises to integrate legacy and modern software into a single platform for developing and operating applications and services, has secured $35 million in Series A funding. The company primarily focuses on serving financial sector enterprises, with notable customers such as BNP Paribas, OTP, Banca Transilvania, and Alpha Bank. FlowX.ai heavily relies on third-party entities like IBM and KPMG for system integration and engaging potential users. While the company plans to maintain its emphasis on financial clients in the near term, it intends to expand its reach gradually. FlowX.ai excels in assisting established players in the legacy space to accelerate the launch of new services, which can be utilized internally or positioned as competitors to the innovative products offered by neobanks and other emerging market players. Since the introduction of its product in 2021, FlowX.ai asserts that approximately 30 million users have engaged with products and services developed using its platform.


2018. Workato raises $25M for its integration platform



Workato, a startup that provides a platform for integration and automation in businesses, has successfully secured $25 million in Series B funding. Workato competes with renowned companies such as MuleSoft, SnapLogic, and Microsoft's Logic Apps. Major SaaS players, including Salesforce, have invested in Workato in previous funding rounds. Workato's service is similar to other integration services available (think of it as the enterprise version of IFTTT) as it facilitates the connection of disparate systems and services. Users can set up triggers to initiate specific actions, such as sending a message to Slack and creating an invoice when someone signs a contract on DocuSign. Like its competitors, Workato seamlessly integrates with various SaaS tools used by companies, whether it's Marketo and Salesforce or Slack and Twitter. Furthermore, Workato offers a user-friendly drag-and-drop interface for performing these tasks.


2018. Zoho Cliq integrates with Zapier



With the new integration of Zoho Cliq, Zoho's alternative to Slack, with Zapier, you're on track to achieve this with just a few zaps. You have the ability to create customized Zaps that link your favorite apps, even if they don't have pre-existing integrations. Zapier enables connections between over 1000 web apps, and you can seamlessly integrate Cliq with any of these apps to enhance efficiency and save time. For instance, by setting up a Zap between Cliq and Zendesk, you can receive channel updates whenever a new support ticket is generated. Similarly, with a Zap between Cliq and Trello, you can broadcast bot messages for new Trello cards.


2018. IFTTT raised $24M from Salesforce



IFTTT, the cloud integration service, has secured an additional $24 million in funding to expand its operations further into domains like enterprise and IoT services. Currently, IFTTT boasts a user base of 14 million registered consumers. Notable companies such as Google, Microsoft, Amazon, Twitter, BMW, Samsung, IBM, MyQ, and Verizon have all benefited from IFTTT's scripts. Despite facing competition, IFTTT has experienced growth by focusing on niche actions between applications and devices. These actions are often created by both platform users and companies themselves, filling gaps that may not be addressed elsewhere due to companies not having direct integrations or the actions being highly specific in nature.


2018. Salesforce introduces Integration Cloud on heels of MuleSoft acquisition



One week following the acquisition of MuleSoft, Salesforce has unveiled Integration Cloud, a solution built upon the acquired technology. Integration Cloud comprises three main components: the Integration Platform, which will ultimately be powered by MuleSoft; Integration Builder, a tool that enables the consolidation of comprehensive customer profiles from various Salesforce tools and enterprise data repositories; and Integration Experiences, designed to assist brands in creating personalized experiences by leveraging insights from the aforementioned tools. Currently, Integration Cloud includes a few elements independent of MuleSoft, such as Lightning Flow, a workflow tool enabling Salesforce customers to build workflows utilizing customer data stored in Salesforce CRM.


2018. Salesforce is buying cloud integration provider MuleSoft



In a significant move, Salesforce has announced its acquisition of MuleSoft in a deal worth $6.5 billion. Salesforce has expressed interest in MuleSoft for quite some time, and this acquisition provides the CRM giant with a well-established company boasting 1,200 customers. Beyond the customer base, Salesforce gains access to MuleSoft's robust API integration engine, enabling seamless data connectivity across organizations, regardless of its location. This capability holds particular significance for Salesforce as it collaborates with companies across various enterprise systems. As Salesforce expands its artificial intelligence and machine learning capabilities, branded as Einstein, having access to comprehensive data throughout the organization becomes crucial. MuleSoft's integration solutions fulfill this need. In addition to the technology, Salesforce also benefits from the integration of MuleSoft into its ever-growing product portfolio. Furthermore, this acquisition brings major customers like Coca-Cola, VMware, GE, Accenture, Airbus, AT&T, and Cisco under the Salesforce umbrella, further solidifying its market presence.


2017. Zapier launched team accounts



Zapier, a platform that specializes in connecting applications and automating workflows, has introduced a new offering called Zapier for Teams. This plan, priced at $250 per month, complements Zapier's existing free and $20/month tiers and incorporates several collaborative features into the service. With Zapier for Teams, businesses can now grant their employees access to Zapier while managing a single consolidated bill. The implementation of this plan also enhances security measures by allowing companies to easily add and remove user accounts as needed. Previously, under Zapier's previous pricing tiers, employees would often resort to sharing passwords, which was far from an ideal solution. With Zapier for Teams, companies can foster improved security practices and enjoy the benefits of streamlined collaboration within their organization.


2016. Built.io launches an IFTTT for business users



Built.io has been providing an integration tool called Flow, which has empowered technical users such as IT admins and developers to build intricate, multi-step integrations effortlessly using a drag-and-drop interface. However, the company has recently unveiled a more simplified version of Flow, specifically tailored for business users seeking to establish IFTTT-like connections among applications like Cisco Spark, Slack, Gmail, Marketo, and Salesforce. To differentiate between the two services, the previous iteration of Flow is now referred to as Flow Enterprise, while the new version is branded as Flow Express. This distinction clarifies the varying capabilities and target users of each offering.