Product Management software

Updated: July 30, 2023

Product Management software is a specialized tool that assists businesses in effectively managing their product development lifecycle. These platforms offer a range of features, including idea and requirement management, product planning, roadmapping, and collaboration tools. Product Management software helps businesses centralize product-related data and streamline communication between cross-functional teams, such as product managers, developers, and marketers. These platforms enable businesses to prioritize features, track progress, and make data-driven decisions throughout the product development process. With real-time analytics and reporting, businesses can gain insights into product performance and customer feedback, facilitating continuous improvement and innovation. Product Management software empowers businesses to optimize their product development efforts, deliver customer-centric solutions, and stay competitive in dynamic and fast-paced markets.

See also: Top 10 Project Management software

2022. Product analytics startup Kubit lands $18M



Showing the ongoing vitality of the product analytics industry, Kubit has recently secured $18 million in a Series A funding round. In case you need a reminder, product analytics entails the examination of user interactions with a product, be it an application, website, or subscription service. This analysis enables companies to monitor and assess user engagement data, with the goal of enhancing and optimizing the product while swiftly identifying and addressing any issues that arise during deployment. By leveraging these insights, companies can continuously improve their offerings and deliver a seamless user experience.


2020. UserLeap raises $16M to bring better qualitative data to Product managers



Product managers face the challenge of effectively utilizing both quantitative and qualitative data to achieve success. However, organizations seeking rapid productization and innovation struggle with the task of mapping quantitative data to qualitative insights and gathering high-quality data. UserLeap believes it has discovered a superior solution and recently concluded a $16 million Series A funding round. UserLeap provides product teams with a streamlined approach by allowing them to insert a concise line of code into their product. This integration enables the delivery of contextual micro-surveys directly to users within the product itself. The company reports that these micro-surveys typically yield response rates ranging from 20% to 30%, with some cases even reaching an impressive 90% response rate. Additionally, UserLeap's dashboard processes the natural language used by respondents and organizes the data. For instance, if one user mentions "price" while another references "cost," these responses are grouped together, facilitating comprehensive analysis.


2020. Avo raises $3M for its analytics governance platform



Avo, a startup dedicated to enhancing data quality management for businesses, has successfully secured a $3 million seed funding round. Avo offers a shared workspace for developers, data scientists, and product managers to collaborate on the development and optimization of data pipelines. Effective product analytics is the result of collective efforts from these cross-functional teams, and Avo aims to provide them with a platform for analytics planning and governance, establishing company-wide standards for creating analytics events.