2020. Narrative raises $8.5M as it launches a new data marketplace
Data Streaming platform Narrative has raised $8.5 million in Series A funding and is launching a new product designed to further simplify the process of buying and selling data. With the new Data Streams Marketplace, the process should be simpler than ever — not much different than buying products on Amazon. For example, large company spending tens of millions of dollars on advertising needs a way to find and buy the data almost programmatically and have the whole thing take five minutes instead of five months. This data is generally sold by third-party sellers who are vetted by Narrative before they join the platform. Also the marketplace allows buyers to learn more about who they’re buying data from and even to establish a direct relationship — something that could be important for understanding things like regulatory compliance and data quality.