Tableau vs Zoho Analytics

June 11, 2023 | Author: Michael Stromann
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Tableau
Tableau complements your natural ability to understand data visually. Our breakthrough products let you create rich analyses and share your insights with colleagues in seconds. Connect and visualize your data in minutes. Tableau is 10 to 100x faster than existing solutions. From spreadsheets to databases to Hadoop to cloud services, explore any data with Tableau.
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Zoho Analytics
Zoho Analytics (previously, Zoho Reports) is a self-service BI and data analytics software that lets you create visually appealing data visualizations and insightful dashboards in minutes.
Tableau and Zoho Analytics are two leading players in the business intelligence and analytics market. Tableau is renowned for its robust data visualization capabilities, allowing users to create interactive and visually appealing dashboards and reports. It provides a wide range of advanced analytics features, including advanced calculations, predictive analytics, and statistical modeling. Tableau is favored by organizations that require powerful data visualization tools and advanced analytics capabilities. On the other hand, Zoho Analytics offers a comprehensive suite of self-service analytics tools aimed at small to mid-sized businesses. It enables users to easily connect and analyze data from various sources, create visually compelling dashboards, and collaborate with team members. Zoho Analytics focuses on providing a user-friendly experience and affordable pricing plans, making it an attractive choice for organizations with simpler analytics needs and limited budgets.

See also: Top 10 Business Intelligence software
Tableau vs Zoho Analytics in our news:

2021. Zoho Analytics 5.0 uses AI and ML to assist you in getting insights from your data


Zoho has introduced an updated version of its self-service BI & analytics platform, Zoho Analytics. This enhanced version now incorporates Zoho DataPrep, a cloud-based service that augments data preparation and management capabilities. Additionally, Zoho Analytics Embedded BI empowers independent software vendors (ISVs) and developers to seamlessly integrate Zoho Analytics into their own product or solution offerings. The introduction of Zoho Analytics Marketplace enables partners and third-party vendors to create analytics applications on top of Zoho Analytics and market them through the Zoho Marketplace. The updated version also includes Zoho Analytics Native Apps, which are applications developed by Zoho and natively embedded within third-party apps, making them readily available in their respective marketplaces. With the integration of the AI assistant Zia, users can engage in natural language conversations with Zia, eliminating the need to learn complex SQL querying. This allows users to obtain relevant reports and receive the necessary answers in a conversational manner.


2019. Salesforce acquires data visualization company Tableau for $15.7B


Salesforce has made a significant acquisition by purchasing Tableau in an all-stock deal worth $15.7 billion. This strategic move marks Salesforce's expansion beyond CRM software and into the realm of advanced analytics. While Salesforce had previously pursued the acquisition of LinkedIn (which was acquired by Microsoft), the Tableau deal enables Salesforce to enhance its customer engagement and data intelligence capabilities, similar to what LinkedIn could have offered. Additionally, this acquisition positions Salesforce to compete with Google's recent announcement of acquiring Looker, further reinforcing its market presence.


2018. Zoho Analytics got AI-powered Assistant



Zoho Analytics now incorporates Zia, an AI-powered intelligent assistant. With Zia, you can effortlessly ask questions in natural language, such as "Provide me with support tickets received this month, categorized by product and region" or "Give me sales data by country and channel." Zia translates these inquiries into complex SQL queries in the backend and suggests multiple relevant reports. You can save the most suitable suggestion directly as a report. Additionally, the new version of Zoho Analytics streamlines data analysis across various applications, enabling the creation of interactive reports and dashboards. It accurately predicts future trends based on historical data. Furthermore, Zoho Analytics introduces seven new connectors for popular business apps. Each connector includes over 100 pre-built reports and KPI dashboards specific to different domains, offering immediate benefits to users.


2018. Tableau acquired AI-analytics startup Empirical Systems



Enterprise BI giant Tableau has made an acquisition of Empirical Systems, a startup in its early stages that specializes in AI. The product offered by Empirical Systems is currently in private Beta and functions as an embedded engine within other applications. This feature seamlessly integrates with the Tableau analytics platform, making it a valuable addition. In addition, Tableau will be able to leverage the expertise of the engineering team from Empirical Systems to enhance its AI capabilities and utilize the advanced technology that underlies the startup's product. Empirical Systems was specifically developed to simplify complex data modeling and enable sophisticated statistical analysis, thereby empowering individuals to gain insights from their data and make informed, data-driven decisions, regardless of their technical proficiency.


2018. Tableau gets a new data preparation tool



Data analytics platform Tableau has introduced a new data preparation tool. The primary objective is to provide users with a visual means to shape and cleanse their data, which is particularly crucial as businesses increasingly gather data from diverse sources. While Tableau Prep offers automation capabilities, its most significant feature is the visual interface it affords users to create such workflows. Prep supports all standard Tableau data connectors and enables users to perform calculations as well. Additionally, the company has introduced a server plan for businesses seeking on-premises or cloud-based deployment, along with a fully hosted online plan. Pricing for these options ranges from $35 to $70 per user per month.


2017. Tableau reveals Linux version



Business Intelligence software provider Tableau has recently unveiled Tableau Server on Linux, offering users an alternative option to run the software without relying on Windows Server. Additionally, Tableau has made a strategic acquisition of HyPer, a startup known for creating Hyper, a high-performance, main memory database. This acquisition aims to enhance Tableau's capabilities in terms of performance, faster loading times, and scalability. Hyper replaces Tableau's TDE database and is an integral part of Tableau 10.5, which is currently available in beta. Moreover, Tableau has taken a step further by opening its API, inviting users to seamlessly integrate and collaborate with third-party applications directly within the Tableau platform.


2017. Tableau acquired natural language processing startup ClearGraph



Business intelligence solution provider Tableau has acquired ClearGraph, a service that enables users to query and visualize large volumes of business data using natural language queries. Tableau intends to integrate this technology into its own products, aiming to simplify the process of data visualization for its users through similar queries. Recent advancements in natural language processing and machine learning have enabled ClearGraph and similar services to gain a deeper understanding of the underlying database, effectively translating sentences into database queries. Considering that competitors like Microsoft's Power BI already offer this capability, it comes as no surprise that Tableau is exploring this avenue as well.


2016. Tableau to launch visual data-prep software with deep learning



Tableau is expanding its offerings by venturing into the data-wrangling domain and has announced its plans for a visual data-preparation software known as Project Maestro. The objective is to provide users with a similar "self-service" approach to data cleaning and preparation as they have already established for data analysis. In addition, the company intends to incorporate Natural Language Processing (NLP) to enable new methods of interacting with data using human language, such as voice and text. Furthermore, Tableau Machine Algorithms will be implemented to provide recommendations for workbooks and data sources that are trusted, widely utilized, and contextually relevant to individual workflows. The software is expected to be released "later next year."


2016. Tableau acquired German startup HyPer



BI giant Tableau has made an acquisition by purchasing HyPer, a German startup specializing in advanced database technology. Tableau's intention is to integrate this technology into its existing product lineup. Tableau, known for its expertise in business intelligence and analytics, leverages business data to help companies derive meaningful insights from it. The incorporation of HyPer's database technology is expected to enhance the performance of Tableau's products. By introducing HyPer's capabilities, Tableau aims to deliver accelerated data analysis, regardless of the data set's size. Additionally, the integration is intended to unify transactional and analysis systems, potentially speeding up relevant processes. Furthermore, the technology will provide richer analytics capabilities and support for structured or semi-structured data, which has become increasingly vital in processing extensive Big Data sets.


2014. Data Analytics service Tableau hits $100M per quarter revenue mark



Data analysis and visualization company Tableau continues its impressive growth trajectory, achieving a significant milestone by surpassing $100 million in revenue during the third quarter. Tableau is widely recognized as a leading provider of advanced analytics software, attracting new customers at a rapid pace. Despite facing competition from startups and even Salesforce.com, eager to challenge its expanding market share, Tableau remains a trailblazer in the field of business intelligence and analytics. Other players in the market have observed Tableau's success in transforming data analysis into an accessible visual experience, even for non-analysts. Consequently, they are striving to develop products that are more comprehensive, faster, user-friendly, and cost-effective. However, Tableau still has ample room for further growth, supported by its robust financial resources. The company is heavily investing in research and development, including a dedicated R&D team. In September, Tableau provided a preview of its upcoming mobile product, known as Project Elastic, demonstrating its commitment to innovation.

Author: Michael Stromann
Michael is an expert in IT Service Management, IT Security and software development. With his extensive experience as a software developer and active involvement in multiple ERP implementation projects, Michael brings a wealth of practical knowledge to his writings. Having previously worked at SAP, he has honed his expertise and gained a deep understanding of software development and implementation processes. Currently, as a freelance developer, Michael continues to contribute to the IT community by sharing his insights through guest articles published on several IT portals. You can contact Michael by email stromann@liventerprise.com