Plausible vs umami

June 13, 2023 | Author: Sandeep Sharma
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Plausible
Simple and privacy-friendly Google Analytics alternative. Plausible is lightweight and open source web analytics. No cookies and fully compliant with GDPR, CCPA and PECR. Made and hosted in the EU, powered by European-owned cloud infrastructure
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umami
Umami is an open source, privacy-focused alternative to Google Analytics
Plausible and Umami are both web analytics tools that prioritize privacy and simplicity, but they have distinct differences in their features, approach, and user interface.

Plausible is a lightweight and privacy-focused web analytics tool that provides essential insights into website traffic and visitor behavior. It focuses on simplicity and ease of use, offering a clean and minimalistic user interface. Plausible emphasizes privacy by collecting and storing minimal data, respecting user privacy preferences, and providing transparent analytics without the use of cookies or personal data tracking. It is designed for users who value simplicity, privacy, and basic website analytics.

Umami, on the other hand, is a self-hosted open-source web analytics alternative. It provides detailed insights into website metrics, including page views, referrers, and user interactions. Umami offers more customization options and advanced features such as event tracking and goal conversions. As a self-hosted solution, Umami gives users full control over their data and offers greater flexibility in terms of customization and integration.

See also: Top 10 Web Analytics software
Author: Sandeep Sharma
Sandeep is a marketing expert with a wealth of knowledge in various domains: customer relationship management, social media management, advertising, search engine optimization, website building, Sandeep has established himself as a multifaceted professional. He honed his skills while working at Salesforce and Hubspot, where he gained invaluable insights into the industry. Now, as the proud owner of a small advertising consulting agency, Sandeep continues to provide innovative and effective strategies to businesses, helping them thrive in the competitive landscape of digital marketing. You can contact Sandeep via email sandeep@liventerprise.com