Medallia vs SurveyMonkey

Last updated: October 29, 2021

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Medallia
Medallia enables companies to capture customer feedback, understand it in real-time, and take action to improve the customer experience (CX). Medallia makes it possible by systematically engaging everyone: your customers, your frontline, and your leadership.
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SurveyMonkey
Create and publish online surveys in minutes, and view results graphically and in real time. SurveyMonkey provides free online questionnaire and survey service. Build your own surveys or choose from our templates. Choose how to distribute and start collecting responses. Use our powerful analytical tools for intelligent insights.
Medallia vs SurveyMonkey in our news:

2021. Zendesk to acquire SurveyMonkey



Zendesk will buy Momentive - the parent company of SurveyMonkey, an online questionnaire platform, in a stock deal valued at $4.13 billion. SurveyMonkey offers cloud-based software to support service solutions across brand and market insights; product, employee, and customer experiences; online survey development; and a suite of paid backend programs. Given each company’s customer bases and complementary capabilities, the companies said in a press release that there is significant opportunity for joint product adoption and to build on Momentive’s traction with enterprises.


2014. SurveyMonkey invested in mobile feedback service Apptentive



Online survey service SurveyMonkey led the Series A funding of Apptentive, a company offering in-app feedback tools that allow developers to engage an app’s users, communicate directly, request reviews and more. Looks like SurveyMonkey will now partner with Apptentive in order to provide “technical and product interactions” for mobile customers. Apptentive competes with a host solutions on the market, including those from Appsfire, Appboy, Helpshift, Mixpanel, Localytics, and more. One of Apptentive’s differentiating features it a proprietary measurement it calls “Love Score” which allows app developers to see how well their own app is loved, as compared with the rest of the app ecosystem. Love Score reports offer a variety of customer insights, including how popular an app is versus others, analysis of app store reviews, reviewer quality and bias, and more.


2014. SurveyMonkey acquires competitor FluidSurveys



SurveyMonkey, the world’s leading online survey platform, today announced the acquisition of Fluidware, a provider of online survey and application review tools FluidSurveys and FluidReview. This highly complementary acquisition will extend SurveyMonkey’s global reach, particularly into the attractive Canadian market where Fluidware is an industry leader,” said Dave Goldberg, SurveyMonkey CEO. “We look forward to working alongside the talented Fluidware team as we continue to execute on our strategy to attract new customers, access new territories and leverage leading technologies that help further our mission of helping our customers make better decisions.


2011. SurveyMonkey acquires competitor Zoomerang



How do you acquire your biggest rival if you don’t have the cash? Answer: Partner with a private equity firm. SurveyMonkey has done just that, buying MarketTools’ products Zoomerang, ZoomPanel, and TrueSample through a partnership with TPG Capital. The ZoomPanel acquisition will grow SurveyMonkey’s fledgling online panel service from 500,000 panelists to a total of 2.5 million, making it significantly more valuable to businesses looking to conduct deep market research. TrueSample will help improve the quality of SurveyMonkey’s research by removing fake and duplicate responses, terminating disengaged respondents, and verifying survey accuracy through SurveyScore’s technology.