JIRA vs Zendesk

Last updated: August 27, 2021

67
JIRA
JIRA provides issue tracking and project tracking for software development teams to improve code quality and the speed of development. Combining a clean, fast interface for capturing and organising issues with customisable workflows, OpenSocial dashboards and a pluggable integration framework, JIRA is the perfect fit at the centre of your development team.
41
Zendesk
Zendesk is web-based help desk software with an elegant support ticket system & a self-service customer support platform. Agile, smart and convenient.
JIRA vs Zendesk in our news:

2021. Zendesk acquires AI automation startup Cleverly to advance customer service



Zendesk has announced the acquisition of early-stage artificial intelligence startup Cleverly. Cleverly’s product platform provides a series of artificial intelligence-powered capabilities, including a triage function to automatically tag incoming service requests to help categorize workflow. The startup also has what it refers to as AI-powered human augmentation with its agent assist capability that aims to help customer service agents provide the right answers to inquiries. The company’s technology already integrates with Zendesk, as well as with Salesforce.


2021. Atlassian launches Jira Work Management for every team



Atlassian today announced a new edition of its Jira project management tool, Jira Work Management. The company has long been on a journey of bringing Jira to teams beyond the software development groups it started out with. With Jira Service Management, it is successfully doing that with IT teams. With Jira Core, it also moved further in this direction, but Jira Work Management takes this a step further (and will replace Jira Core). The idea here is to offer a version of Jira that enables teams across marketing, HR, finance, design and other groups to manage their work and — if needed — connect it to that of a company’s development teams.


2020. Atlassian acquires asset management company Mindville



Atlassian today announced that it has acquired Mindville, a Jira-centric enterprise asset management provider. With this acquisition, Atlassian is getting into a new market, too, by adding asset management tools to its lineup of services. The company’s flagship product is Mindville Insights, which helps IT, HR, sales, legal and facilities to track assets across a company. It’s completely agnostic as to which assets you are tracking, though, given Atlassian’s user base, most companies will likely use it to track IT assets like servers and laptops. But in addition to physical assets, you also can use the service to automatically import cloud-based servers from AWS, Azure and GCP, for example, and the team has built connectors to services like Service Now and Snow Software, too. Mindville’s more than 1,700 customers include the likes of NASA, Spotify and Samsung.


2020. Zendesk’s latest tools designed to give fuller view of the customer



Two years ago Zendesk, which is widely known for its help desk software, made the move to CRM when it acquired Base. A little later that year, it announced the Sunshine platform, which customers could use to build applications on top of the Zendesk platform. It has been working to integrate the CRM tool more broadly into the platform, and today’s announcement is about giving Zendesk users a broader view of its customers. Zendesk has a great amount of data at its disposal about the customer’s likes and dislikes based on interactions with the help desk side of the house.


2018. Zendesk launched customer service app builder



Zendesk announced Zendesk Sunshine, a new platform for creating customer-focused applications on top of Zendesk’s toolset. Companies can build apps on top of Sunshine, typically customer experience or customer relationship apps, and they will be hosted natively on AWS and have access to all the AWS services. And all of the applications rely on the Sunshine platform for information sharing. This approach is aimed at helping Zendesk customers build applications to take advantage of the data they are collecting inside of Zendesk as a natural byproduct of doing work with the service, but over time independent developers could begin working on the platform too.


2018. Jira Cloud gets Trello-inspired redesign


Atlassian unveiled the next generation of its hosted Jira Software project tracking tool earlier this year. With this launch, Atlassian is now essentially splitting the hosted version of Jira (which is hosted on AWS) from the self-hosted server version and prioritizing different features for both. The new version of Jira has a new, Trello-inspired look and provides new functionality that allows for a more flexible workflow that’s less dependent on admins and gives more autonomy to teams. One feature the team seems to be especially proud of is roadmaps. That’s a new feature in Jira that makes it easier for teams to see the big picture. Like with boards, it’s easy enough to change the roadmap by just dragging the different larger chunks of work (or “epics,” in Agile parlance) to a new date.


2018. Atlassian launches Jira Ops for managing incidents



Atlassian launched a new edition of its flagship product Jira that is meant to help ops teams handle incidents faster and more efficiently. Jira Ops integrates with tools like OpsGenie, PagerDuty, xMatters, Statuspage, Slack and others. Many teams already use these tools when their services go down, but Atlassian argues that most companies currently use a rather ad hoc approach to working with them. Jira Ops aims to be the glue that keeps everybody on the same page and provides visibility into ongoing incidents. With it when an incident happens, you have a central place where you can go, where you can find out everything about the incident. You can see who has been paged and alerted; you can alert more people if you need to right from there; you know what Slack channel the incident is being discussed in. Moreover Atlassian has acquired OpsGenie for $295 million.


2018. Zendesk launched enterprise content management platform



Zendesk announced a new enterprise content management product specifically geared for large customer service organizations. It’s called Guide Enterprise and it’s designed to provide those larger customer service organizations with a knowledge base and a content management platform for editorial planning and review. The idea is to empower customer service reps to write up solutions to problems they encounter and build up that knowledge base as part of the natural act of doing their jobs. The reps can find their fellow employees’ notes and not have to reinvent the wheel every time, and the notes and articles they write can pass through editorial review and become part of the permanent knowledge base. When customers hit the site or app, they can access solutions to common problems before having to talk to a human. The platform also includes reminders to check the content regularly so the knowledge base stays fresh and stale content is removed.


2016. Zendesk expands beyond the help desk



Customer service app Zendesk unveiled a new product Zendesk Explore that provides analytics to measure and understand the entire customer experience. With Zendesk Explore, you get instant access to the customer analytics that matter—and the deeper understanding of your customers and business that comes with it. It's taking data from Zendesk’s myriad tools or third-party systems like customer data in Salesforce, buying history in Shopify or web analytics from Google Analytics and pulling it all together into one central place. It can deliver this information, regardless of role to get a much fuller view of the customer than you can get with bits of information trapped inside application silos.


2016. JIRA gets Upwork integration



Project management service JIRA is getting a new feature that will let you easily convert JIRA tickets into job postings on Upwork freelance marketplace. With this new integration, Jira users can now click a button and get a pre-populated form to submit to Upwork’s marketplace. This feature will likely appeal to small businesses that often have a backlog of feature requests and bug fixes they never get to. This is not the first time Atlassian and Upwork have partnered around JIRA. Upwork clients can already link their JIRA tickets to an Upwork account to allow freelancers to track their time, for example. Clients can also use Upwork’s messaging feature to receive updates when a freelancer checks in code to Bitbucket, for example, or update a JIRA ticket.