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Crittercism vs Flurry
May 26, 2023 | Author: Michael Stromann
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Crittercism was built up from the ground specifically for mobile. Crittercism is a complete Mobile Application Performance Management (mAPM) solution that monitors both errors within the app as well as cloud services that interact with the app.
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Flurry’s mission is to optimize the mobile experience through better apps and more personal ads. Our market leadership in mobile analytics means data is at the center of everything we do. We turn this insight into accelerated revenue and growth solutions for publishers and developers, and more effective mobile advertising solutions for brands and marketers.
Crittercism and Flurry are both mobile app analytics platforms, but they have distinct differences in their focus areas, features, and capabilities. Crittercism, now known as Apteligent, specializes in mobile app performance monitoring and crash reporting. It offers detailed insights into app crashes, errors, and performance issues, helping app developers identify and resolve issues to improve app stability and user experience. Crittercism provides real-time monitoring, error tracking, and performance benchmarking to optimize app performance. Flurry, on the other hand, is a comprehensive mobile analytics platform that offers a wide range of features beyond performance monitoring. It provides insights into user behavior, engagement, and app usage, allowing app developers to understand user demographics, track user acquisition, and analyze in-app events. Flurry offers robust segmentation, event tracking, and reporting tools to optimize app marketing, user experience, and monetization strategies.
See also: Top 10 Mobile App Analytics platforms
See also: Top 10 Mobile App Analytics platforms
Crittercism vs Flurry in our news:
2015. Flurry to provide analytics for Apple Watch app developers
Mobile analytics service Flurry, which is under the ownership of Yahoo, has unveiled its support for the Apple Watch. With the increasing number of developers focusing on building applications for the Apple Watch ecosystem, understanding user engagement with these small-screen apps becomes crucial. User behavior and relevant metrics for Apple Watch applications are likely to differ significantly from those of smartphone apps. Flurry's introduction of Apple Watch metrics enables developers to track various aspects, including new users, active users, total event occurrences per day, daily average event occurrences, daily average unique event users, and the percentage of app users engaging with the watch extension. This announcement follows the recent news from mobile marketing firm Fiksu and Kochava, both of which also introduced tracking capabilities for Apple Watch events. App Annie has similarly updated its Store Stats to accommodate Apple Watch tracking. However, as one of the prominent players in the mobile analytics field, Flurry's support is expected to have a widespread impact, reaching a diverse range of app developers.
2014. Yahoo acquired mobile analytics service Flurry
Yahoo is purchasing Flurry, a mobile app analytics and advertising startup, for an estimated price range of $200-$300 million. Flurry collaborates with approximately 170,000 developers, collecting data from 150 billion app sessions per month, to provide valuable insights to app publishers regarding their audiences, app usage, and app performance. This information helps enhance app functionality and optimize revenue generation. Flurry's data powers an advertising platform utilized by brands to target specific audiences on apps within Flurry's network, and enables developers to monetize their apps with more relevant inventory. The acquisition of Flurry not only boosts Yahoo's mobile advertising revenues but also positions Yahoo as a key player in the monetization and utilization of mobile technology as it expands its ad tech business.
