Clarizen vs Workfront

2021. Planview acquires Clarizen and Changepoint



Planview has made significant moves in the industry through the acquisition of two renowned companies: Clarizen, a global leader in enterprise Collaborative Work Management, and Changepoint, a prominent provider of enterprise Portfolio Management solutions. This strategic transaction will bring together Planview, Clarizen, and Changepoint customers, creating a premier community of PMOs, PPM, and Professional Services Automation (PSA) practitioners. With an expanded portfolio of solutions, customers will have access to enhanced tools and resources to strategically plan and successfully execute their critical initiatives. This transformative combination has garnered positive feedback from customers thus far, signaling its potential to revolutionize the industry. These acquisitions closely follow Planview's acquisition by TPG Capital and TA Associates in December 2020, demonstrating the commitment to accelerating Planview's growth and advancing its vision for Agile and PPM for Enterprises. With Clarizen and Changepoint as its largest acquisitions to date, Planview sets the stage for its growth strategy in 2021.


2020. Adobe acquires project management startup Workfront for $1.5B



Adobe has recently made an announcement regarding its acquisition of the marketing workflow management startup Workfront for a substantial amount of $1.5 billion. This strategic move by Adobe is aimed at expanding its offerings within the Experience Cloud, enabling the integration of additional online marketing tools. Workfront specializes in assisting companies in effectively managing complex projects, whether within the marketing department or other areas of the organization. Notably, Workfront boasts an impressive customer base that includes renowned companies such as Home Depot, T-Mobile, and Deloitte. Furthermore, there is a significant overlap of 1,000 shared customers between Workfront and Adobe, out of Workfront's total customer base of 3,000. Workfront's APIs provide seamless connectivity to Adobe's Creative Cloud and Experience Cloud, two key components frequently utilized by marketers within Adobe's product family.


2015. Project management service Workfront raised $33 million



Project management solution Workfront (formerly known as AtTask) has recently announced securing a significant $33 million in Series E funding. While Workfront primarily targets marketing, IT, and services teams in its marketing efforts, its solution is not limited to these specific teams. The platform offers a comprehensive range of services, including basic project and task management, advanced workflow automation, approval processes, document management, and proofing tools. Prominent organizations such as Cisco, Comcast, Trek, and Cars.com are among Workfront's esteemed clientele. Workfront stands out by providing robust enterprise tools, distinguishing itself from some of its competitors. However, it operates within a highly competitive market that features well-funded emerging players like Asana and established companies like Atlassian. Notably, Atlassian's project management tools have gained significant traction beyond its traditional developer-centric market.


2009. Clarizen 3.0 add Issue and Expense management

Clarizen 3.0 introduces a range of new features, such as the ability to handle business issues, track expenses, and access Gantt charts. Additionally, the company has made enhancements to Clarizen's design and expanded its website tutorials to facilitate user learning. The two major updates in this version are Issue management and Expense management. With Clarizen's Issue management pane, project managers can easily identify project problems, assign responsible individuals to address the issues, and provide detailed descriptions of what needs to be resolved. In the Expenses pane, users can generate expense reports, entering their own expense descriptions or selecting from those predefined by the project manager. If expense categories have been created by the project manager, users can choose the appropriate items from a drop-down list; otherwise, they can add their own categories. Clarizen offers various pricing plans, starting from $24.95 per user per month and ranging up to $49.95 per user per month, depending on the number of licenses required and the subscription duration.


2009. Clarizen: Project Management for Non-Project Managers

Israeli startup Clarizen positions itself as a project management and collaboration tool specifically targeted at individuals who are not project managers. Despite entering the market relatively late, Clarizen boasts several essential features: a user-friendly interface and a touch of distinctive differentiation. Unlike traditional project management tools, Clarizen was designed to cater to operational and functional managers. This strategic decision addresses a crucial aspect of project management, namely the challenging setup stage that often requires meticulous planning before implementation. Non-professional project managers frequently struggle with this process due to their limited familiarity with such methodologies. To overcome this obstacle, Clarizen enables project participants to contribute to the planning, even if the project is already underway. This collaborative approach to planning and execution is beneficial for teams within the same organization as well as those spanning multiple companies with distributed resources.