Capsule CRM vs Insightly

May 21, 2023 | Author: Sandeep Sharma
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Capsule CRM
The easy online CRM for doing business. Use Capsule to keep track of the people and companies you do business with, communications with them, opportunities in the pipeline, and what needs to be done when.
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Insightly
Insightly is a great tool to help small businesses deal with the vital task of managing your contacts, organizations, partners, vendors and suppliers. Using CRM best practices, you can see everything about a contact - from background, email history and important dates, to any projects or opportunities in which they have participated
Capsule CRM and Insightly are both customer relationship management (CRM) platforms that help businesses manage their contacts, sales pipelines, and customer interactions. While they share similarities, there are key differences between the two platforms.

One significant difference is their target audience. Capsule CRM primarily caters to small businesses and teams, offering a simplified and user-friendly CRM solution. It focuses on core CRM functionalities such as contact management, task tracking, and sales pipeline management. Insightly, on the other hand, caters to a broader range of businesses, including small to mid-sized companies. It offers a more extensive set of features, including project management, marketing automation, and advanced reporting capabilities. Insightly is suitable for businesses with more complex CRM requirements and the need for greater customization.

Another difference lies in their user interface and design philosophy. Capsule CRM emphasizes simplicity and ease of use, providing a clean and intuitive interface. It offers a streamlined user experience with essential CRM features readily accessible. Insightly, while still user-friendly, offers a more comprehensive interface that accommodates a wider range of functionalities. It provides more options for customization, allowing users to tailor the CRM workflows and processes according to their specific needs.

Integration capabilities are also a distinguishing factor. Insightly offers a broad range of integrations with popular tools and platforms, allowing for seamless data exchange and workflow automation. It supports integrations with G Suite, Office 365, Mailchimp, and other applications. Capsule CRM, while also offering integrations with popular tools, has a more limited set of integrations compared to Insightly.

Pricing is another consideration. Capsule CRM offers a straightforward pricing structure, with plans based on the number of users and the desired feature set. It provides affordable options for small businesses. Insightly, on the other hand, offers more pricing tiers and plans, accommodating businesses of varying sizes and needs. It offers both free and paid plans, with additional features available at higher price points.

See also: Top 10 Online CRM software
Author: Sandeep Sharma
Sandeep is a marketing expert with a wealth of knowledge in various domains: customer relationship management, social media management, advertising, search engine optimization, website building, Sandeep has established himself as a multifaceted professional. He honed his skills while working at Salesforce and Hubspot, where he gained invaluable insights into the industry. Now, as the proud owner of a small advertising consulting agency, Sandeep continues to provide innovative and effective strategies to businesses, helping them thrive in the competitive landscape of digital marketing. You can contact Sandeep via email sandeep@liventerprise.com