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Braintree vs CyberSource
June 05, 2023 | Author: Sandeep Sharma
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Some of the fastest growing companies in the world rely on us to process mobile and web payments. Elegant code. Drop-in checkout. Secure, client-side integration. Zero-hassle PayPal integration will be available soon. Mobile payment processing designed to keep the checkout flow streamlined.
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With Visa CyberSource you can sell online almost anywhere in the world, instantly boosting your customer reach. Accept the payment types preferred in local markets, transact payments in over 190 countries and fund in 21 currencies, all through a single connection.
Braintree and CyberSource are both reputable payment gateway providers, but they differ in their offerings and target markets. Braintree, a subsidiary of PayPal, focuses on providing simple and secure payment solutions for e-commerce businesses. They offer a comprehensive payment platform that enables businesses to accept various payment methods, including credit cards, digital wallets, and PayPal. Braintree emphasizes ease of integration, developer-friendly tools, and seamless customer experiences. CyberSource, on the other hand, is a payment management platform owned by Visa. It caters to larger enterprises and offers a robust suite of fraud management, payment security, and tokenization solutions. CyberSource places a strong emphasis on risk management, data security, and global payment capabilities.
See also: Top 10 Payment Processing platforms
See also: Top 10 Payment Processing platforms
Braintree vs CyberSource in our news:
2018. Braintree launches Stripe competitor - Extend
PayPal's payment services division, Braintree, is taking steps to enhance its competitive position in the market, particularly against rivals like Stripe. To achieve this, Braintree is introducing a new solution called Extend, which offers a range of tools for seamless integration of Braintree payments with other services commonly utilized by online businesses beyond basic transactions. Extend encompasses features such as loyalty and reward program integration, advanced fraud prevention measures, and support for "contextual commerce," enabling merchants to sell and accept payments on platforms other than their own. Some of these services, including contextual commerce, were already available, powering features like Pinterest's buyable pins. With Extend, Braintree aims to streamline and expand its payment offerings, catering to the evolving needs of online companies.
2016. Braintree launches Auth to bring its payments platform to more merchants
PayPal-owned payments platform, Braintree, has introduced Braintree Auth, a system designed to simplify the process of enabling payments on e-commerce platforms. This launch enables e-commerce platform owners, shopping cart providers, and recurring billing services to facilitate credit card, debit card, and PayPal payments on their merchants' online storefronts. Through a unified interface for shoppers, Braintree Auth grants access to customer and transaction data on behalf of the merchants. This strategic move by Braintree demonstrates its efforts to expand its presence in the SMB market, particularly in the face of increasing competition from startups like Stripe.
2014. Braintree enables super easy sign-up for merchants (including Europe)
PayPal's payment processing service Braintree is introducing a new service that simplifies the merchant sign-up process. Now, merchants can join the platform by providing just their email address, URL, and a brief company description. Additionally, Braintree is extending its offering to Europe, allowing merchants to conduct the first $50,000 worth of transactions (in the local currency equivalent) without incurring any commission fees. This streamlined approach contrasts with the traditional method of setting up payment systems, particularly in Europe, where banks often require physical documentation for account approval. Instead, Braintree employs a combination of algorithms and human intelligence to assess the legitimacy of a company based on the provided information. This innovative approach enables Braintree to efficiently evaluate and onboard legitimate merchants onto its platform.
