Auth0 vs Google Identity Platform

August 06, 2023 | Author: Michael Stromann
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Auth0
Auth0 is the first identity management platform for application builders, and the only identity solution needed for custom-built applications.
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Google Identity Platform
Identity tools from Google help you quickly build an auth system that will grow with your business and reduce the friction of getting users into your app.
Auth0 and Google Identity Platform are both popular identity management solutions, but they differ in their features, integrations, and target audiences. Here are the key differences between Auth0 and Google Identity Platform:

1. Integration Options:
- Auth0: Auth0 offers extensive integration capabilities and supports a wide range of programming languages, frameworks, and identity protocols. It provides developer-friendly APIs and SDKs, allowing seamless integration with custom applications and third-party services.
- Google Identity Platform: Google Identity Platform integrates tightly with Google Cloud services, such as Google Cloud Identity and Access Management (IAM) and Firebase Authentication. It offers easy integration with Google APIs and services, making it convenient for organizations already using the Google Cloud ecosystem.

2. Customization and Extensibility:
- Auth0: Auth0 provides a high degree of customization and extensibility, allowing organizations to tailor their authentication and authorization workflows according to specific requirements. It offers features like custom branding, rules engine, and extensible user profiles to accommodate complex authentication scenarios.
- Google Identity Platform: Google Identity Platform provides a solid foundation for user authentication and authorization, but it offers relatively fewer customization options compared to Auth0. While it supports basic customization, it may not provide the same level of flexibility for complex use cases.

3. Target Audience and Use Cases:
- Auth0: Auth0 caters to a wide range of businesses and developers seeking comprehensive identity management solutions. It supports both external (customer-facing) and internal (employee-facing) use cases, making it suitable for applications that require user authentication and authorization, such as Single Sign-On (SSO), multi-factor authentication, and user management across different platforms.
- Google Identity Platform: Google Identity Platform is best suited for organizations heavily invested in the Google Cloud ecosystem and seeking seamless integration with Google services. It is well-suited for applications that primarily target Google users and require user authentication and authorization using Google accounts.

4. Pricing Model:
- Auth0: Auth0 offers a subscription-based pricing model that scales based on the number of active users and the desired features and support levels.
- Google Identity Platform: Google Identity Platform follows the pricing structure of Google Cloud services, which includes both pay-as-you-go and tiered pricing options. The costs depend on factors such as the number of monthly active users and specific services utilized.

See also: Top 10 Identity Management platforms
Author: Michael Stromann
Michael is an expert in IT Service Management, IT Security and software development. With his extensive experience as a software developer and active involvement in multiple ERP implementation projects, Michael brings a wealth of practical knowledge to his writings. Having previously worked at SAP, he has honed his expertise and gained a deep understanding of software development and implementation processes. Currently, as a freelance developer, Michael continues to contribute to the IT community by sharing his insights through guest articles published on several IT portals. You can contact Michael by email stromann@liventerprise.com