AWeber vs iContact

May 19, 2023 | Author: Sandeep Sharma
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AWeber
With the best delivery in the business, AWeber gets your email newsletter where it needs to go. Spend less time marketing and more time growing your business with automated follow ups and quick, easy design tools - plus so much more. With the best delivery in the business, AWeber gets your email newsletter where it needs to go. We've helped 120,000+ businesses already - see what we can do for yours.
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iContact
iContact is the email marketing solution to grow your business. Regardless of skill level, you can experience the difference. With iContact, you can take your marketing dollars further by sharing your ideas, strengthening your customer relationships, and increasing your brand awareness through email. Our easy-to-use tools move you seamlessly from building lists and designing emails, to sending messages and tracking opens and clicks. Check out key features of our email marketing solutions below.
AWeber and iContact are both popular email marketing platforms, but they have some key differences that set them apart. Here are the main distinctions between the two:

1. User Interface and Ease of Use: AWeber offers a user-friendly interface with a drag-and-drop email editor, customizable templates, and a visual automation builder, making it easy for users of all skill levels to create and automate email campaigns. iContact also provides a user-friendly interface with similar drag-and-drop functionality and customizable templates.

2. Pricing and Plans: AWeber offers tiered pricing plans based on the number of subscribers, with additional features available at higher price points. iContact also offers tiered pricing based on the number of subscribers, with different plans offering various features. The pricing structures and features included in each plan may vary, so it's important to compare them to find the best fit for your needs.

3. Automation and Autoresponders: AWeber provides robust automation features, allowing you to create complex email journeys, tag-based automation, and behavior-triggered campaigns. iContact also offers automation capabilities, including autoresponders and triggered campaigns, but the level of sophistication and flexibility may differ.

4. Deliverability and Email Testing: Both AWeber and iContact prioritize email deliverability to ensure that your emails reach recipients' inboxes. They provide tools for testing and optimizing email deliverability, such as spam score analysis and inbox previews. However, the deliverability rates and testing options may differ between the two platforms.

5. Integrations and Third-Party Apps: AWeber integrates with a wide range of third-party apps and platforms, including popular e-commerce and CRM systems. iContact also offers integrations with various apps and platforms, although the number and range of integrations may differ.

6. Customer Support: AWeber offers 24/7 customer support via phone, chat, and email, along with a comprehensive knowledge base and video tutorials. iContact provides customer support through phone and email during business hours, as well as online resources and guides.

See also: Top 10 Email Marketing Solutions
Author: Sandeep Sharma
Sandeep is a marketing expert with a wealth of knowledge in various domains: customer relationship management, social media management, advertising, search engine optimization, website building, Sandeep has established himself as a multifaceted professional. He honed his skills while working at Salesforce and Hubspot, where he gained invaluable insights into the industry. Now, as the proud owner of a small advertising consulting agency, Sandeep continues to provide innovative and effective strategies to businesses, helping them thrive in the competitive landscape of digital marketing. You can contact Sandeep via email sandeep@liventerprise.com