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AVG vs Avira
May 20, 2023 | Author: Michael Stromann
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Advanced protection for you and your privacy. We give you improvements and new features automatically. Instead of making you wait for a single big-bang release each year, we now push updates to you automatically. That’s also why we’ve dropped the year from our product names, because as long as you’re subscribed to AVG, your security is always up-to-date. And new features? You’ll automatically get those whenever available, too.
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Avira Free Antivirus is an award-winning product that provides comprehensive protection against all types of threats, secures your data, protects your privacy and ensures your PC remains virus-free.
AVG and Avira are both well-known antivirus software providers, but they have differences in terms of features, user experience, and pricing models. AVG is a comprehensive antivirus solution that offers a range of features beyond basic virus protection, including real-time scanning, web browsing protection, email scanning, and firewall protection. It aims to provide a balanced approach between security and system performance. AVG is known for its user-friendly interface and ease of use, making it suitable for both beginners and advanced users. Avira, on the other hand, is a robust antivirus software that emphasizes strong malware detection and removal capabilities. It offers features like real-time scanning, web protection, and email protection. Avira is often praised for its advanced malware detection algorithms and its minimal impact on system resources.
See also: Top 10 Antivirus Software
See also: Top 10 Antivirus Software
AVG vs Avira in our news:
2020. Norton acquires Avira for $360M
NortonLifeLock has recently announced its acquisition of the German security firm Avira in an all-cash deal valued at approximately $360 million. NortonLifeLock emerged as an independent company just last year when Broadcom acquired Symantec's enterprise security business for nearly $11 billion. Today, NortonLifeLock is a publicly traded company with a market capitalization of around $11.5 billion. Prior to the acquisition, Avira operated as a bootstrapped tech business, primarily focusing on security software for consumers. Similar to Norton, Avira offers anti-virus software among its product portfolio. Avira boasts a substantial customer base, with millions of users and approximately 30 million secured devices, including 1.5 million paying customers. Avira's successful business model revolves around a freemium approach, which Norton intends to preserve moving forward.
2020. German security firm Avira has been acquired by Investcorp
Avira, a cybersecurity company based in Germany specializing in antivirus, identity management, and other related tools for both consumers and as a white-label solution offered by several prominent tech brands, has been acquired by Investcorp Technology Partners, the private equity division of Investcorp Bank. Investcorp aims to support Avira in its strategic plan of expanding through acquisitions as part of a broader security consolidation strategy. The objective is to facilitate the growth of Avira's product portfolio and, more importantly, its global presence. Currently, Avira operates in Asia, Europe, and to a lesser extent in the US, while Investcorp's extensive business network extends into the Middle East, providing opportunities for further geographical expansion.
2016. Avast Antivirus acquired competitor AVG
Avast, one of the most popular antivirus applications, has announced its acquisition of AVG Technologies, one of its major competitors, for a cash sum of $1.3 billion. This strategic move will provide Avast with access to a vast user base of over 400 million devices currently employing Avast or AVG's software solutions. Among these users are 250 million PC and Mac users, as well as 160 million mobile users. While the acquisition process will take a few months to complete, users can anticipate enhancements in threat detection efficiency in the near future. Avast will have the opportunity to gather more comprehensive threat data, thereby enhancing user protection across PC, Mac, mobile, and even extending its reach to Internet of Things (IoT) devices. Additionally, Avast will gain access to AVG's Zen mobile technology, which enables the protection of an entire family's devices from a single primary device. This collaboration will also enable the improvement of technical support for business users.
