Day by day the consumer marketplace (the place where consumers live, search for goods, shop and interact with suppliers) is moving to Facebook. Almost every FMCG manufacturer has its own fan page on Facebook, where the company representatives communicate with customers and customers communicate with each other. Why not create a support forum there? Get Satisfaction has implemented this idea in Facebook Social Engagement Hub. Now the support request can be that easy as a message to your friend in Facebook. Get Satisfaction - is the most interesting service that enables to create support forums. It allows to use crowdsourcing effectively and reduce the load on your support department. This tool is used by Microsoft, Procter & Gamble, Nike and another 10000 (paying) companies.
Get Satisfaction app for Facebook allows to create the Support tab on the company fan-page. In this tab users can ask questions, suggest ideas, report problems and add reviews. If customer asks question, he's immediately given a list of the relevant FAQ articles and similar questions from other users. All client messages also appear on the main Get Satisfaction site and in the moderator panel, where you can control the unanswered questions. The service costs $99 per month. Interestingly, Get Satisfaction has only 20 employees.