Salesforce Chatter vs Yammer
Last updated: January 05, 2017
With Chatter, it’s easy to work together and know everything that’s happening in your company. Updates on people, groups, documents, and your application data come straight to you in real-time feeds. It's better than alternative solutions for Salesforce users.
Yammer is revolutionizing internal corporate communications by bringing together all of a company’s employees inside a private and secure enterprise social network. Although Yammer is as easy to use as alternative consumer products like Facebook or Twitter, it is enterprise-class software built from the ground up to drive business objectives.
Latest news about Salesforce Chatter and Yammer:
05.01.17. Microsoft retired Yammer as stand-alone service. Microsoft is replacing the stand-alone enterprise social network Yammer in favor of deeper levels of integration with Office 365 services. Last year Microsoft turned on Yammer by default for all eligible Office 365 customers. Since then, the vast majority of Yammer customers use it as part of an Office 365 subscription. The new customers that want to use Yammer will have to sign up for an eligible Office 365 plan. In a notice about Yammer, Microsoft explained it was "strengthening Yammer integration" with various Office 365 collaboration tools including SharePoint, OneNote and Planner.
28.04.16. Yammer now allows to create External groups. Microsoft announced the new external groups feature in Yammer, enabling you to include people outside your company in a Yammer group—making it easier for extended teams to work together. External groups allow team members with appropriate permissions from outside your organization to fully participate in projects and initiatives by providing access to all the conversations and content in the group. The external groups capability builds on the existing ways to work with people outside your company, such as external networks and external messaging, which enables you to add people outside your organization directly to a thread in your organization’s Yammer network.
28.08.14. Salesforce launches Community Cloud. Salesforce.com launched its 4th cloud (after Sales, Marketing, Service Clouds) - Salesforce1 Community Cloud. Essentially it's a remake of Salesforce Communities product released in June 2013. Unlike Chatter, that is focused on internal networking and collaboration, Community Cloud allows customers or partners to interact with one another and with company personnel if required. So it's something like a private LinkedIn. Community members can follow topics and people and identify their areas of expertise. Community cloud is linked to Service Cloud (unanswered or difficult questions can be escalated) and to Sales Cloud (new community memebers become leads,). Features in today's launch become available in October. The Salesforce1 Community Cloud starts at $500 per month.
04.06.14. Yammer adds conversations to OneDrive and SharePoint Online files. Microsoft has unveiled today the new social feature for Office 365 - document conversations – which embeds the social collaboration capabilities of Yammer into the Office apps. Here’s how document conversations work. When you open a file in your browser from your cloud store, you see the file on the left with a contextual Yammer conversation in a pane on the right. You can collapse and expand the Yammer pane as needed. You can do more than join in a conversation from the Yammer pane. You can also post a message, @mention your coworkers, and publish to a Yammer group—either public or private. Because it’s Yammer you can also view and participate in conversations outside your document, on your mobile device, in Microsoft Dynamics CRM or any app where a Yammer feed is embedded. Document conversations are progressively being rolled out to our customers during the course of this summer where it will then be available across all sites within a tenant.
2013. Microsoft's social networks: Yammer vs SharePoint Newsfeed. Last year, when Microsoft acquired Yammer (the service for building enterprise social networks), it already had own the own social network based on SharePoint (now it's called SharePoint Newsfeed). And that's OK, because Microsoft bought Yammer not for the engine, but for the customer base and the image of social vendor. But now, it seems, Microsoft doesn't know what to do with two almost identical solutions. In June, Office 365 users got the opportunity to replace SharePoint Newsfeed to Yammer, and Microsoft continues to insist that Yammer - is its future and that soon Yammer will become the platform for all its business apps. But on the other hand SharePoint Newsfeed also continues to evolve. For example, today SharePoint Newsfeed app for Windows 8 has been launched. And it's very similar to Yammer app for Windows (guess where is what on the screenshots).
2013. Video: Salesforce announces Customer Revolution. Last week Salesforce released a new mobile app Chatter, which has now become the primary mobile interface for employees not only to the social intranet, but also to the CRM system. In addition, the mobile Chatter is now more convenient communication and collaboration channel between company and customers. But just to say that the new app is "more convenient" - is not the Salesforce style. They came up with the whole legend of customer revolution that has already begun. They say that your customers are mobile and they already know how to use their phones. And at any time (when they have free time), they can destroy your business if they see that your company is not responsive enough to their problems and needs. This video will give you the creeps. Watch.
2013. Microsoft Dynamics CRM Online adds iPad, Yammer support. Recently Terrasoft released mobile (iOS and Android) apps for its BPMonline CRM, and may be it remembered to Microsoft that the users of its CRM system also want to have a normal mobile access to customer data. Microsoft promised to release the mobile client for Microsoft Dynamics CRM back in May 2012, then at the end of the last year, then by February 2013. It's now March and Microsoft has really launched something. But it's not a full-fledged mobile app, but just a web interface for the iPad browser, which of course, can't work offline and has many limitations. When the normal mobile CRM app will appear? Microsoft promises "in the first half of this year."
2012. SharePoint 2013 will integrate Yammer, provide platform around the online version. At the SharePoint Conference 2012 Microsoft revealed some new facts about the upcoming SharePoint 2013. But nothing specific has been announced - just few promises. The exact release date is also still unknown. Microsoft's corporate vice president of the Office Division Kris Koenigsbauer promises a launch during the first fiscal quarter of 2013, which falls between October 1, 2012 and December 31, 2012. Now about the Yammer. As expected, Microsoft will integrate this social intranet service (acquired in June) into SharePoint. The integration will be done via Yammer Web Parts and Yammer Open Graph. Got it? And soon (Microsoft says) SharePoint will become a system "powered by Yammer". Ok, let's look what is the real sense of integration between SharePoint and Yammer.
2012. Microsoft buys Yammer to protect SharePoint. Of course, it wasn't a secret that Yammer (the service that invented social intranet) - is a successful startup. But no one could imagine how successful it is. Microsoft is buying Yammer for as much as $1.2 billion. Most likely, it's too big price, but Microsoft has to overpay in order to protect its flagship product - SharePoint. We have already noted that after the rapid start, SharePoint has stopped in development. And lately two threats for SharePoint have appeared. The first threat is called "DropBox for business" - the new class of tools that sync files between computers and mobile devices. And the second threat - are these solutions for building enterprise social networks (Chatter, Yammer, Socialcast, Jive, etc.). For the first threat Microsoft has an answer - SkyDrive, but the social component in SharePoint it very weak.
2011. Benioff: goodbye Cloud, hello Social. On Friday nobody wants to read long news. Good video is much better. This is the video that was shown at the opening of the Dreamforce 2011 conference - probably the most glamorous event in the IT-industry. This video marks the focus change of Marc Benioff and his Salesforce. Last eight years the Dreamforce conference started and ended with the word Cloud. Now it changed. Moreover, one of the main news of this year conference was the opportunity for Salesforce customers to store part of their data on a local server, not in the Cloud. And the new main focus for Salesforce is Social Enterprise. Benioff is comparing modern companies with the Arab countries falling under revolutions: "Either CEOs will make their companies social, or customers and employees will depose them like Muammar Gaddafi". So what should a company do to become social?
2011. New Saleseforce Chatter: extranet groups, real-time chat, screen-sharing, HTML5. Your company still don't use the (free) Chatter? Then Salesforce is coming to you. Today, the company has introduced the new version of this social collaboration tool. The new Chatter absorbed the functionality of the web-conferencing tool DimDim, that Salesforce acquired earlier this year. Now Chatter allows to see the online status of other users, communicate with them in real-time chat and even start screen-sharing sessions. The chat and screen-sharing support the group mode. In addition, Chatter now allows you to collaborate not only internally but also with external users. Now you can create an private group and invite your customers and partners to it.
2011. Hot trends by Yammer, Jive, NewsGator - video, social analytics, gamification. Leading social software vendors Yammer, Jive, NewsGator updated their products and showed us the latest trends, transforming the corporate social networks. Yammer has released the desktop AIR-client (Win and Mac), added the ability to post videos in microblog posts, reward colleagues with badges for completed tasks (we have already seen such gamification in Rypple and Producteev), and realized the integration with NetSuite, reminding the bunch Salesforce + Chatter. NewsGator in its new version of NewsGator Social Sites 2 focused on improving the Sharepoint video capabilities (recall, Newsgator Social Sites works on top of the Sharepoint). Like in Yammer, videos can now be easily inserted into microblog messages and besides they are added to the video gallery (something like YouTube for the Enterprise) where all the social capabilities can also be utilized - comments, rating, likes:
2011. Yammer reminded Benioff, where the Chatter came from. In the past few days, the hype around Salesforce Chatter overshadows all other Enterprise 2.0 news. And of course, the developers of Chatter's main rival - Yammer have taken the chance to get a share of public attention and reminded Salesforce boss about how all this stuff was started. It started 3 years ago, when at the startup contest Techcrunch50 Yammer team introduced the world's first enterprise microblogging tool. Marc Benioff was the judge there and he expressed his excitement about the new service. And now, 3 years later Salesforce has introduced the Yammer's twin - Chatter.com. However, Yammer developers say that during those 3 years they where busy adding new features and have built much more advanced functionality and market progress. Yammer's progress is really amazing, but now it will be hard for them to compete with FREE Chatter.
2011. Black Eyed Peas make impossible things with Salesforce Chatter. Though Salesforce announced free Chatter back in November 2010 and it was officially launched on Feb. 1, 2011, we specifically waited for today when the joint project of Salesforce and Black Eyed Peas has been unveiled. It is a cool example of the beautiful marketing, that becomes an integral part of Enterprise 2.0. To be successful in today's economy every IT business needs to attract attention and, therefore, should become a show business. No one is very excited about the news like "Salesforce partnered with Dell". But the news "Salesforce partnered with Black Eyed Peas" - really attracts attention of potential customers. Nobody wants to look at how Marc Benioff talks about Chatter advantages, but it's very interesting to at him dancing to the Will.I.Am's bit:
2011. Salesforce acquired Google Apps Marketplace champion - Manymoon. Salesforce has acquired the popular SaaS service Manymoon, that is known as the best project management tool for Google Apps. Moreover, since Google Apps Marketplace opening, Manymoon has been the top app there. So, it would be logical is Google bought the service. But Salesforce, that is now aggressively taking on collaboration market, did it first. Obviously, soon the project management functionality will appear in Salesforce Chatter. In addition, for Salesforce this acquisition means getting a connetor to Google Apps. So we can also expect better integration between Chatter and Google services. According to the official Manymoon announcement, the service will continue to exist separately and will not change anything for the free and paid versions. Besides, the developers promise to continue adding new features. They also say that Salesforce will significantly improve the scalability, reliability and security of Manymoon.
2010. Salesforce Chatter goes freemium, retires Sharepoint and Lotus Notes. Marc Benioff, Salesforce CEO, was in good mood during his conference call with financial analysts. First, he boasted that the company's revenues has grown by 30%, and profit - by 100% compared to the previous year, and that in 2012 fiscal year Salesforce expects to set the new great record for a SaaS industry - $2 billion revenue. Secondly, Mark announced that the social collaboration tool Chatter will be available in free edition. Benioff was very proud describing Chatter. This is the most successful Salesforce product in term of annual growth. Since the year after launch, it's used in 60000 companies, that makes it the most popular intranet social network. Among its users - Dell (90 thousand seats), Amazon, Bank of America, Motorola, Siemens and Vodafone. Yahoo! and Nokia use Chatter even not being Salesforce CRM users. And unlike Salesforce CRM users, that get Chatter for free, they pay $15 per user per month.
2010. Salesforce launches ChatterExchange, aims at Lotus Notes and Sharepoint. When Google Apps Marketplace launched, we noticed that Google's partner Salesforce hadn't joined this ecosystem. Now it's clear why. Salesforce is building its own ecosystem of collaborative applications around Chatter. Although Chatter (Facebook for enterprise) is nothing like Google Apps (email + docs), however the aim of both tools is the same - collaboration. At the ChatterExchange presentation, Marc Benioff has clearly stated that Chatter will compete with MS Sharepoint and IBM Lotus Notes (he modestly omitted Google Apps). "Don't be confused that these systems have little in common" - said Benioff, - "the fact that Sharepoint and Lotus Notes were created back in these days when people didn't use Twitter and Facebook and when the top collaborative technologies were email and shared folders".
2010. Yammer invented b2b microblogging. One of the innovative Enterprise 2.0 trends is applications for business networks. These applications integrate groupware in partner companies and enable collaboration between them. Remember Salesforce to Salesforce or Freshbooks Software as a Network. The pioneer in enterprise microblogging Yammer also decided to join this trend and added the ability to create private b2b communities or workspaces. In single online space the representatives of various companies - customers, vendors, freelancers, partners can collaborate. Each of them has own profile, so that participants can learn more about each other. Every users can view the list of his networks and the number of new messages in each of them.
2010. Top-5 Enterprise 2.0 hot topics for 2010. First of all, 2010 will be the year when Microsoft becomes a strong Enterprise 2.0 market player. This year Microsoft will launch the commercial versions of online MS Office, Sharepoint 2010 with web 2.0 features and Windows Azure cloud platform, and these products will of course push ahead SaaS and enterprise Social Software technologies. Besides, we expect revolutions in mobile enterprise technologies and VoIP sphere.
2009. Salesforce created enterprise social platform. Strange, but Salesforce, that always used to be in the forefront of the Enterprise 2.0 trends, still didn't have internal social tools (only the link the outside Social Web by means of Service Cloud 2.0). Therefore, in order not to loose its authority, the company decided not just add an internal social network to its CRM software, but also create a social platform for all applications developed on Force.com. The new product was called Salesforce Chatter, and if you look at the new menu on Salesforce.com, Chatter is on the same level with Salesforce CRM and Force.com. So for Salesforce it's not just a new feature but a strategic product. How it works?