iContact vs Mad Mimi

May 19, 2023 | Author: Sandeep Sharma
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iContact
iContact is the email marketing solution to grow your business. Regardless of skill level, you can experience the difference. With iContact, you can take your marketing dollars further by sharing your ideas, strengthening your customer relationships, and increasing your brand awareness through email. Our easy-to-use tools move you seamlessly from building lists and designing emails, to sending messages and tracking opens and clicks. Check out key features of our email marketing solutions below.
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Mad Mimi
Mad Mimi is the easiest way to create, send, share and track email newsletters online. Mad Mimi is for people who want email marketing to be simple. Every day, over 40 million emails are sent, shared and tracked using our delightful and powerful service.
iContact and Mad Mimi are both email marketing platforms, but they differ in terms of features, pricing, and target audience.

iContact is a robust email marketing tool that offers a wide range of features including email templates, contact management, list segmentation, A/B testing, marketing automation, and detailed analytics. It provides advanced features and customization options suitable for businesses of all sizes. iContact also offers additional features like landing page creation, social media integration, and CRM functionality, making it a comprehensive marketing solution.

Mad Mimi, on the other hand, focuses on simplicity and ease of use. It offers a user-friendly interface and a more streamlined feature set that includes customizable templates, basic contact management, list segmentation, and basic analytics. Mad Mimi is known for its simplicity and intuitive approach, making it a suitable choice for small businesses or individuals who prefer a straightforward email marketing solution.

In terms of pricing, iContact offers tiered plans based on the number of subscribers, and it provides more advanced features and customization options. Mad Mimi offers plans based on the number of contacts, and it is generally more affordable, making it a suitable choice for budget-conscious users.

See also: Top 10 Email Marketing Solutions
Author: Sandeep Sharma
Sandeep is a marketing expert with a wealth of knowledge in various domains: customer relationship management, social media management, advertising, search engine optimization, website building, Sandeep has established himself as a multifaceted professional. He honed his skills while working at Salesforce and Hubspot, where he gained invaluable insights into the industry. Now, as the proud owner of a small advertising consulting agency, Sandeep continues to provide innovative and effective strategies to businesses, helping them thrive in the competitive landscape of digital marketing. You can contact Sandeep via email sandeep@liventerprise.com