Kaspersky vs Norton Antivirus

June 07, 2023 | Author: Michael Stromann
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Kaspersky
Kaspersky is Russian antivirus that gives customers the power to protect what matters most to them online. It creates effective digital security solutions for users worldwide, providing protection for over 400 million people and 270,000 businesses.
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Norton Antivirus
In order to better protect you, we have substantially enhanced our security services. We took everything you loved about Norton AntiVirus and added better protection, improved performance and superior design to create Norton Security Deluxe. It’s the best of Norton for your PCs, Macs, smartphones and tablets.
Kaspersky and Norton Antivirus are two renowned antivirus software providers that offer robust protection against malware and online threats. Kaspersky, known for its advanced malware detection technologies, provides real-time scanning, web protection, email protection, firewall, and secure online transactions. It is recognized for its strong track record in independent tests and its ability to effectively identify and block threats. Kaspersky also offers additional features like parental controls, encrypted storage, and a password manager. Norton Antivirus, on the other hand, offers a comprehensive suite of features including real-time scanning, web protection, email protection, firewall, and identity theft protection. It provides advanced malware detection technologies and additional tools like parental controls, encrypted storage, and secure file deletion. Both Kaspersky and Norton Antivirus deliver reliable security solutions, but Kaspersky stands out for its advanced malware detection capabilities and comprehensive features, while Norton Antivirus excels in its extensive feature set and additional security tools.

See also: Top 10 Antivirus Software
Kaspersky vs Norton Antivirus in our news:

2021. NortonLifeLock and Avast merge in $8.1B deal



U.S. cybersecurity firm NortonLifeLock has recently completed the acquisition of its Czech counterpart, Avast, for a substantial sum of $8.1 billion. This strategic move aims to establish a global powerhouse in consumer security. NortonLifeLock, which emerged as an independent entity from Symantec in 2019, anticipates that the merger will result in an industry-leading consumer cyber safety business, significantly expanding its user base through Avast's impressive customer count of 435 million. With its establishment in 1988, Avast has built a strong reputation in providing cybersecurity software tailored for consumers, small businesses, and medium-sized enterprises, positioning itself as one of the largest security companies in the market. Nonetheless, it is worth noting that Avast has faced some controversy over its nearly 25-year history.


2020. Norton acquires Avira for $360M



NortonLifeLock has recently announced its acquisition of the German security firm Avira in an all-cash deal valued at approximately $360 million. NortonLifeLock emerged as an independent company just last year when Broadcom acquired Symantec's enterprise security business for nearly $11 billion. Today, NortonLifeLock is a publicly traded company with a market capitalization of around $11.5 billion. Prior to the acquisition, Avira operated as a bootstrapped tech business, primarily focusing on security software for consumers. Similar to Norton, Avira offers anti-virus software among its product portfolio. Avira boasts a substantial customer base, with millions of users and approximately 30 million secured devices, including 1.5 million paying customers. Avira's successful business model revolves around a freemium approach, which Norton intends to preserve moving forward.


2017. Kaspersky Lab released free antivirus



Kaspersky Lab has recently introduced a free version of its antivirus software in the U.S., with plans to expand its availability globally within the next four months. Known as Kaspersky Free, this offering provides essential core features, such as email and desktop antivirus protection, the ability to quarantine infected files, and automated updates. However, the free version does not include certain premium features available for purchase at $50 per device annually. These features encompass a virtual private network (VPN), parental controls, and additional protection for online financial transactions. Kaspersky emphasizes that its free software option is designed to be light on advertisements. Nevertheless, it is important to note that users may indirectly compensate for the uncluttered interface by providing user data to Kaspersky.

Author: Michael Stromann
Michael is an expert in IT Service Management, IT Security and software development. With his extensive experience as a software developer and active involvement in multiple ERP implementation projects, Michael brings a wealth of practical knowledge to his writings. Having previously worked at SAP, he has honed his expertise and gained a deep understanding of software development and implementation processes. Currently, as a freelance developer, Michael continues to contribute to the IT community by sharing his insights through guest articles published on several IT portals. You can contact Michael by email stromann@liventerprise.com