Instagram vs Twitter
Last updated: February 01, 2018
Instagram is a simple way to capture and share the world's moments. Transform your everyday photos and videos into works of art and share them with your family and friends. See the world through somebody else's eyes by following not only the people you know, but inspirational Instagrammers, photographers, athletes, celebrities and fashion icons.
Twitter is an online social networking and microblogging service that enables users to send and read short 140-character text messages, called "tweets". Registered users can read and post tweets, but unregistered users can only read them.
2016 - Instagram officially announces its new business tools to keep up with Twitter
Instagram officially announced the launch of its tools for business users, including new business profiles, analytics and the ability to turn Instagram posts into ads directly from the Instagram app itself. The new business profiles will allow a subset of Instagram users to upgrade their accounts in order to gain access to an expanded set of features. This includes the added ability to let customers reach out to them via phone calls, emails or texts with a tap, and the profiles will include maps and directions to the business, when applicable. With new tool Insights, businesses will be able to track which of their posts are performing well, and other details about their audience’s demographics. Lastly, Instagram is debuting mobile ad creation. Users will be able to promote well-performing posts and quickly turn them into ads, and the app can also offer suggestions based on the audience and budget.