HubSpot vs LeadLander
Last updated: September 27, 2017
HubSpot is the world’s leading inbound marketing and sales platform. Over 10,000 customers in 65 countries use HubSpot’s award-winning software, services, and support to create an inbound experience that will attract, engage, and delight customers.
LeadLander turns your website into your most powerful sales and marketing tool. Your marketing and sales staff now have the ability to completely view whether companies are interacting with your most visible marketing resource - your website.
2015 - HubSpot launches own CRM system to defeate LeadLander
HubSpot, a company best known for its marketing tools, launches its CRM product out of beta. The product is free, but HubSpot’s sales “acceleration” tool, Sidekick, will run you $50 per seat, per month. The company describes the CRM tool as built to help sales reps avoid some of the tedium that comes with data entry and interaction management. Its tool automatically takes in data from a reps sales process, and arranges it in a chronological format. The model of getting free software into companies and then upselling their IT departments is a method that software companies like Dropbox and Box have used to strong effect. There are still costs associated with that sales process, but, certainly, having your products inside more shops does cut some friction.