Google Sites vs Google Apps

For those businesses that still don't realize that the great majority of their customers coming (or would like to come) to their site via smartphones, Google launched the new initiative GoMo. This service allows you to see how your site looking in the mobile browser and find an appropriate service for building mobile site version (Google Sites is also in the list). Who should think about the mobile site version? First of all, it's online stores. Because browsing stores on a smartphone - is the most popular activity among those sitting in a toilet. Second, that are local businesses: cafes, restaurants, hotels, shops, medical services, hair salons, car repair ... - all the things that city visitor or local inhabitant may need.

As you know, Google services are popular both for business and for personal use. That is why, many users often have a need to switch from working to personal account (for example, to check mail). This required multiple logout/login procedures. But now this process will be much more easier - Google is rolling out multi-account sign-in that allows to switch between accounts using the top menu. You can activate this feature and add accounts on this page. However, switching between accounts will work not for all services - only for GMail, Google Calendar, Google Reader, Google Sites, Google Voice, App Engine and Google Code. In addition, those who activate multi-account sign-in - would have to to give up the offline features in Gmail and Calendar. Recall that soon another related problem will be solved soon - some personal services (Google Reader, Blogger, Youtube ...) will become available in Google Apps accounts.

As you know, Google Apps has no specialized project management solution, and this is very disappointing, as there are many other useful utilities for online workgroups there. However, there are three tools that can be used to solve this problem. And the first of them is Google Sites. You can use Google Sites to manage one large project, or create a site for each small project in it (there are even some templates for project sites). Since Google Sites is, in fact, a wiki, you can easily work with the project documentation there. In addition, Google Sites allows you to embed group calendar (Google Calendar), task list (Google Tasks) and documents from Google Docs. All these elements are very useful for project management, but of course, task collaboration in this solution - is the weakness.

As was promised by Data Liberation Front, Google opens access to the data stored inside its intranet-service Google Sites. It's implemented in a form of Google Sites API. So, from now, users shouldn't worry that they can't backup or import their data in a suitable format. But "data liberation" is not the main reason why Google Sites API was created. It's rather a necessary move to survive. Because Google is developing all these business tools not to make money, but to compete with Microsoft and to draw its attention from the search/advertising market. And if Google Sites doesn't rival its antipode - Sharepoint, it has a chance to be dismissed.

We continue our series about how Microsoft doesn't like Google. At this time - the remake of the old TV series Moonlighting with Bruce Willis and Cybill Shepherd, starring Google as Bruce Willis. It's not just funny movie about Google Apps, but also a good opportunity to practice your English (if you need). And we hope that Google will fire back with its own quirky advert.

While the deal between Google and General Motors is still unpublic, Google has officially signed another large Google Apps customer - the largest Spanish banking group BBVA. BBVA plans to implement Google Apps for 110 thousand employees in 26 countries up to the end of 2012. Thus, Google has updated its personal SaaS record (in terms of project volume). It's interesting that BBVA moves to Google Apps from Microsoft Exchange (so Office 365 loses again). Besides, this deal will be a huge step forward for Google and for the whole SaaS industry because it's the largest SaaS project in the banking sector. After all, we all know how carefully banks  protect their commercial data. See also the Top 5 largest SaaS projects.

According to the latest insider information, GM is already about to move from their current collaboration system Lotus Notes to Google Apps. It's about 100 thousand seats. At first this information appeared earlier this month - when the Wall Street Journal reported that Google and General Motors signed a preliminary agreement according to which GM will test Google Apps and Google has to meet some additional requirements. But GM haven't made the official statement yet. If all goes well, then Google will update its personal record on the SaaS project size. So far, the largest Google Apps customer is Valeo - 30 thousand users. And of course, it's a big victory for the SaaS market. But it's not clear yet what additional requirements GM presented to Google. Won't Google transform the service in favor of big business and make it less usable for small business?

One advantage of Google's main advantages over Facebook is that the search giant can perfectly integrate businesses and individual users (clients) in the single network (Google +). And if it succeed, Google+ will become the successful platform for advertising, unlike Facebook, which hasn't achieved the significant progress in the advertising incomes yet. The first big step in this direction has been done by Google today: from now Google Apps Now users can log in to Google+ under their corporate accounts and use Google+ for business needs. First, Google+ can serve as a social layer via creation of business/project groups (circles) with employee profiles. Second, it can be used as an intranet microblogging system for discussions and file sharing (like Chatter, Yammer ...). Third, it allows to search and support customers via Google+. But of course, the killer Google+ for business is its video chat app Google Hangouts.

Google Apps for Business gets a new interesting feature - the read (i.e. open) notification. It works this way: you send a message and if you don't receive the reply for a long time, you can open the message and check whether the recepient has read it or not. The notification can be enabled by Google Apps account admin for all users and works only for internal communications (within the domain). Thus, you can make internal collaboration more strict and possibly more effective. Because employee, that sends an important task via email can control its reception and if necessary can call the recipient and ask to check the mail.

During the last 2 weeks Google has almost made another revolution on the Web. No one expected that in the near future someone will be able to break the social monopoly of Facebook, but it looks like Google will succeed at this time. And because today in order to be successful, any business should be a part of the Social Web, then, want-or-not you have to sort out how to use Google+. Fortunately, there is still enough time, because the network is now working in a half-closed mode (registration is by invitation only). Additionally, the key business features will appear only in the second half of the year. But meanwhile you can get used to them:

It wasn't so easy to create a list of the largest SaaS projects. Because though SaaS vendors would like to promote themselves, they often have no clearance from customer to go public on their deployments. Sometimes, when a dispute on the largest projects starts, they claim that they have a customer with XXX users, but don't tell what customer and provide no proof. Therefore, our rating is based on unverified information. However, it is interesting that neither Salesforce nor Google Apps are included in it. And four out of five deployments - are talent management (or human capital - HRM) systems: