Data.com vs RainKing
May 23, 2023
Data.com and RainKing are both popular platforms that provide sales and marketing intelligence for businesses, but they have notable differences in their data coverage and features. Data.com, owned by Salesforce, offers a vast database of business contacts and leads, providing users with access to accurate and up-to-date information for prospecting and lead generation. It offers integration with Salesforce CRM and provides data enrichment services. RainKing, on the other hand, focuses on technology sales intelligence, providing detailed insights into IT and marketing departments within organizations. It offers comprehensive data on technology investments, projects, and key decision-makers. RainKing also provides real-time news alerts and predictive analytics to help identify sales opportunities.
Data.com vs RainKing in our news:
2010. Salesforce goes into amoral crowdsourcing
Nowadays the confidentiality of personal information is not so important. Especially for sales guys, like Salesforce's management. Today, Salesforce has acquired Jigsaw, which TechCrunch's Mike Arrington at first called evil and then simply amoral. Jigsaw - is a huge (21 million) online database of contacts and companies, filled by crowdsourcing: users add contact information of other people (without their knowledge) usually from business cards. When the service appeared in 2006, it paid people $1 for each added contact. Then Jigsaw sell the access to contacts database to companies using cold calling (or spammers). And there was no way to remove your contacts from the service. ***