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CrazyEgg vs KISSmetrics
May 25, 2023 | Author: Sandeep Sharma
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A Crazy Egg heatmap lets you collect more than 88% of the data you would using a traditional eye-tracking process. At a fraction of the price. With no hardware. Almost no IT involvement. And no strings attached. A heatmap is an easy way to understand what users want, care about and do on your site by visually representing their clicks - which are the strongest indicators of visitor motivation and desire.
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KISSmetrics takes all the data you’re collecting and ties it to real people. Every last piece gets connected to a real person. All of it. It doesn’t matter if people bounce around between different browsers and devices. Or even if it takes them 6 months to come back. You’ll see what real people do. You get all the reports that you’ve come to expect from analytics. Funnels, cohorts, revenue, metrics, it’s all there. You’ll also get the one thing you won’t be able to live without: people.
CrazyEgg and KISSmetrics are both analytics tools that provide insights into user behavior, but they differ in their approach, features, and focus areas.
CrazyEgg specializes in visualizing user behavior through features like heatmaps, scroll maps, and click/touch heatmaps. It focuses on visually representing user interactions and engagement on a website, allowing businesses to identify areas of high or low user activity and optimize their website design and layout accordingly. CrazyEgg's primary aim is to help businesses understand how visitors engage with their website and improve user experience.
On the other hand, KISSmetrics specializes in customer analytics and focuses on tracking and analyzing user behavior throughout the entire customer journey. It offers features like cohort analysis, funnel tracking, customer segmentation, and customer lifetime value measurement. KISSmetrics helps businesses understand how users interact with their website and how their actions contribute to long-term customer success. Its focus is on optimizing the customer journey and driving customer retention.
See also: Top 10 Web Analytics software
CrazyEgg specializes in visualizing user behavior through features like heatmaps, scroll maps, and click/touch heatmaps. It focuses on visually representing user interactions and engagement on a website, allowing businesses to identify areas of high or low user activity and optimize their website design and layout accordingly. CrazyEgg's primary aim is to help businesses understand how visitors engage with their website and improve user experience.
On the other hand, KISSmetrics specializes in customer analytics and focuses on tracking and analyzing user behavior throughout the entire customer journey. It offers features like cohort analysis, funnel tracking, customer segmentation, and customer lifetime value measurement. KISSmetrics helps businesses understand how users interact with their website and how their actions contribute to long-term customer success. Its focus is on optimizing the customer journey and driving customer retention.
See also: Top 10 Web Analytics software
