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Appoxee vs Urban Airship
June 03, 2023
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A powerful platform for creating personalized messages delivered to the right user at the right time. With Appoxee’s mobile marketing automation platform, we provide you with everything you need to create highly targeted messaging campaigns to extend your app’s life cycle and increase customer lifetime value.
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Mobile marketing solutions across all major mobile platforms. Improve customer engagement with push notifications, location-based marketing, and analytics. Urban Airship's mobile marketing automation tools enable you to immediately reach your customers at key moments. Trigger messages based on a customer's behavior, precise location, app lifecycle and more.
Appoxee and Urban Airship are both mobile engagement platforms that provide tools and services to help businesses effectively communicate with their app users. However, they have distinct differences in terms of features, capabilities, and target audience.
Appoxee offers a comprehensive set of features focused on mobile app engagement and marketing automation. It provides personalized push notifications, in-app messaging, and email campaigns to engage and retain app users. Appoxee also offers advanced targeting and segmentation capabilities, allowing businesses to deliver tailored messages based on user behavior and demographics. Additionally, it provides analytics and reporting features to track the performance of campaigns and measure user engagement.
Urban Airship, on the other hand, offers a range of mobile engagement services, including push notifications, in-app messaging, mobile wallet, and SMS messaging. It specializes in delivering personalized and interactive experiences across different channels to drive user engagement and increase app usage. Urban Airship's platform includes features like automation workflows, A/B testing, and real-time messaging capabilities.
Appoxee offers a comprehensive set of features focused on mobile app engagement and marketing automation. It provides personalized push notifications, in-app messaging, and email campaigns to engage and retain app users. Appoxee also offers advanced targeting and segmentation capabilities, allowing businesses to deliver tailored messages based on user behavior and demographics. Additionally, it provides analytics and reporting features to track the performance of campaigns and measure user engagement.
Urban Airship, on the other hand, offers a range of mobile engagement services, including push notifications, in-app messaging, mobile wallet, and SMS messaging. It specializes in delivering personalized and interactive experiences across different channels to drive user engagement and increase app usage. Urban Airship's platform includes features like automation workflows, A/B testing, and real-time messaging capabilities.
Appoxee vs Urban Airship in our news:
2015. Teradata acquired app marketing platform Appoxee
Analytics company Teradata has recently acquired Appoxee, an Israeli push-messaging startup that focuses on assisting publishers and developers in enhancing user engagement within their applications. The acquisition, valued at approximately $20 million, addresses a significant challenge faced by app developers today: retaining users and encouraging them to actively utilize their apps amidst the constant influx of new applications entering the market. Appoxee provides developers with a solution by leveraging push messages, which serve as reminders to complete a game, deliver updates about app enhancements, or offer coupons for in-app purchases. Additionally, Appoxee offers a platform to facilitate the creation and execution of these push messaging campaigns.
